Service Marketing Manager Resume Sample
Work Experience
- Strategize proposition, messaging, differentiation, market and product development for service products
- Lead the service business analytics & respective competitive analysis
- Drive contract penetration strategy and execute the strategy in conjunction with Customer Service department
- Support service sales in the ROA territory with product and concept demonstrations at congresses, exhibitions, road shows, customer visits in-house etc
- Collect and feedback customer insights / competitive information
- Develop of marketing collaterals (ads, flyers, handouts, etc.)
- The ability to instruct, negotiate and organize
- Able to effectively work alone or with others
- Convey information to others effectively in person, by telephone, and in writing
- Travel by airplane or motor vehicle, as applicable
- Effectively translate or explain what information means and how it can be used
- Work more than 8 hours per day
- Define S&S KPI’s that accurately measure performance to the market strategy, collect and analyze internal data, and take corrective action to achieve goals
- Drive key market and customer needs analysis and documentation as part of overall annual planning, and within discrete campaign plans
- Lead execution of planned programs by utilizing internal marketing communications
- Analyze market data and campaign results to achieve an optimal return on investment, fine tuning tactics as dictated by market results
Education
Professional Skills
- Strong analytical ability, good interpersonal communication and presentation skills
- Marketing/service operations experience in B2B technology marketing role, preferably with a company providing deeply technical solutions
- Demonstrated ability creating global marketing plans and managing global programs that serve targeted markets in North America, Asia and Europe
- Strong team player and ability to contribute to the team environment in a positive, ‘can-do’ way
- Strong ability to motivate professional people in sales & service and in hospital environment
- Energetic, positive, flexible and self-motivated with a leader mentality to drive planning calls, initiate new ideas, and keep projects moving
- An understanding of technologies used for imaging and analysis at the nanoscale (focused ion beam, electron microscopy, etc.)
How to write Service Marketing Manager Resume
Service Marketing Manager role is responsible for travel, messaging, automation, presentation, strategy, imaging, marketing, analysis, planning, education.
To write great resume for service marketing manager job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Service Marketing Manager Resume
The section contact information is important in your service marketing manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Service Marketing Manager Resume
The section work experience is an essential part of your service marketing manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous service marketing manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular service marketing manager position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Service Marketing Manager resume experience can include:
- Executes regional market introduction of new service products, targeted service promo’s and appropriate service bundles
- Develop and execute strategies to grow revenue, average selling price, margin and market share for service related to assigned product lines and market segments
- Iwn the product road map and Go-to-Market Strategy for service products
- Drive new products through a phase gate PLC/PLM process. Develop quantitative models to justify the business case, manage pilot programs, lead product roll-out and monitor on-going performance
- Investigate current competitive merket performance
- Retrieve and analyze internal data available for CSS organization in order to determine future business opportunities
Education on a Service Marketing Manager Resume
Make sure to make education a priority on your service marketing manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your service marketing manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Service Marketing Manager Resume
When listing skills on your service marketing manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical service marketing manager skills:
- Enhance product positioning and differentiation for OCS products
- Identification of cross-selling opportunities that fully utilize the breadth of Honeywell’s offerings across all businesses
- Identify market segments and competitive positioning
- Build value propositions, sales strategies, and messaging in a cross functional environment
- Be forward thinking and stay abeat of the evolfong healthcare environment and broader industry trends
- English speaking
List of Typical Skills For a Service Marketing Manager Resume
Skills For Americas Service Marketing Manager Resume
- Background knowledge of RT or Medical capital equipment environment
- Quickly grasp divisional business and Field Service strategy, and translate those into supportive marketing programs and plans that deliver quantitative results and business value
- Strategize product and market development for OCS products
- Drive new product launch for software products
- Support sales in the SEA territory with product and concept demonstrations of OCS products (include but not limited to ARIA, InSightive, 360 Oncology) at congresses, exhibitions, road shows, customer visits in-house etc
- America’s Sales Team