Director, Marketing Resume Sample
Enid Bauch
64518 Gavin Drives,
New York,
NY
+1 (555) 888 5209
Work Experience
Director, Marketing
06/2016
-
PRESENT
Dallas, TX
- Plan and execute effective marketing campaigns specific to each family show, concert or sporting event to maximize attendance and ticket revenue. This includes but is not limited to media planning-negotiating-buying, promotion implementation, database marketing, social media efforts and trade media allocation
- Work in conjunction with other members of the Target Center marketing team to effectively communicate and promote events through venue assets, event sponsorships, promotional partnerships, trade partnerships and group marketing campaigns on a show-by-show basis
- Initiate, develop and maintain relationships with national and local promoters, record labels, touring personnel, and media partners
- Effectively manage event marketing budgets and complete accurate event marketing settlements
- Compile and communicate event information to appropriate internal and external stakeholders
- Serve as Target Center’s liaison for all database initiatives including but not limited to Fan Interactive, AXS marketing, and team cross marketing opportunities
- Manage and execute social media initiatives and serve as content manager for platforms including Facebook, Twitter and Instagram
- Serve as an active member of AEG Facilities national marketing team focusing on industry trends. Responsible for local implementation of corporate/national marketing and publicity initiatives and providing event marketing support for (off-site) AEG events or partners in the marketplace
- Oversees development ongoing reviews that track performance for top launches, priority product sub-categories and top line product category to be issued monthly to the affiliate and global teams; including sales performance, advertising, merchandising
Director Marketing
02/2013
-
12/2015
Chicago, IL
- Develops category reviews/North America market reviews which involves thorough research on North America trends, competition, consumer dynamics and requires analyses, identification of opportunities and strategic recommendations
- Lead a team of internals and externals (some of them offshore) to outstanding, best-of-class results
- Strong drive for results: commitment to high standards and quality of execution
- Full blood team player able to work productively and co-operatively cross-functionally, with peers and across a matrix, with stakeholders coming from different horizons (IT, strategy, Market research, marketing, sales,…). Systematically works to form trusted relationships that are the basis for respect and effectiveness
- Strong sense of how to prioritize, determine the best approach and allocate resources to have the highest impact, and deliver within time, budget and resource specifications
- Industry and / or relevant work experience
- Experience in brand management or product marketing
Executive Director, Marketing
04/2006
-
09/2012
Phoenix, AZ
- Leads development of ongoing reviews that track performance for top launches, priority product sub-categories and top line Skincare / Color / Fragrance category to be issued monthly to the affiliate and global teams; including sales performance, advertising, merchandising
- Develops Sephora North America market reviews for the pertinent segments of business that involves thorough research on North America trends, competition, and consumer dynamics and requires analyses, identification of opportunities and strategic recommendations
- Proven experience in Marketing with an emphasis on television production, formats and distribution marketing
- Significant experience in marketing communication as well as cross medium promotion and brand development, preferably across multiple European territories
- Excellent knowledge and experience of briefing, commissioning and managing internal and external creative/design/post-production companies as well as freelancers
- Bright, motivated, proactive; self-starter essential
- Excellent written and verbal communication skills, with ability to work across multiple disciplines, and multiple locations
- Excellent initiative, organisational and prioritisation skills, with ability to work quickly and effectively under time pressure
- Plan, direct, and implement marketing activities. Responsible for communicating consistent messages across all media. Ensures that key, strategic messages are communicated effectively to target audiences
Education
Webster University - Orlando Campus
2001 - 2006
Bachelor's Degree in Marketing
Professional Skills
- Strong leadership and collaboration skills and experience effectively managing requests from numerous stakeholders
- Excellent interpersonal skills are required as well as effective oral and written communications skills
- Strong project management, planning, teamwork, relationship-building skills and experience in leading
- Strong leadership, teamwork and leadership management skills, including demonstrated track record of working across functional lines
- Excellent communication (verbal and written) and organizational skills; ability to communicate effectively at all levels
- Strong verbal and written communication skills. Proven ability to distill complex information into concise and impactful messages/presentations
- Demonstrated experience organizing and managing complex projects and engaging with the business to prioritize
How to write Director, Marketing Resume
Director, Marketing role is responsible for analytical, presentation, leadership, marketing, interpersonal, strategic, organizational, communications, business, organization.
To write great resume for director, marketing job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Director, Marketing Resume
The section contact information is important in your director, marketing resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Director, Marketing Resume
The section work experience is an essential part of your director, marketing resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous director, marketing responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular director, marketing position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Director, Marketing resume experience can include:
- Strong oral and written communication skills, organizational skills, good attention to detail and use of sound judgment in a fast-paced environment
- Effective oral and written skills communication, proven relationship-building skills among executives, staff, physicians, and community partners
- Excellent copywriting, proofreading, editing and verbal communication skills. Ability to communicate persuasively and present effectively
- Effective Influencing skills and at the highest level and exceptional communicator displaying exemplary written and verbal skills
- Excellent oral and written communications skills. Specifically, ability to communicate effectively with executive leadership
- Demonstrate excellent interpersonal, presentation and communication (written and verbal) skills
Education on a Director, Marketing Resume
Make sure to make education a priority on your director, marketing resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your director, marketing experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Director, Marketing Resume
When listing skills on your director, marketing resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical director, marketing skills:
- Manage your time and budget effectively, including balancing multiple priorities to meet deadlines
- Strong online marketing skills, spanning acquisition, brand and social
- Strong critical and systems thinking skills
- Experience supporting global practice areas and ability to demonstrate global and cultural awareness to meeting marketing needs regionally
- In a marketing role that includes demonstrated experience, successfully implementing marketing plans across channels
- Proven experience as a successful marketing professional in product launches, sales, and/or strategic planning
List of Typical Experience For a Director, Marketing Resume
1
Experience For Director Marketing Resume
- Strong leadership, people management, relationship building skills coupled with effective communication & interpersonal skills and personal integrity
- Excellent verbal and written communications skills; Strong presentation skills to a wide variety of audiences
- Strong leadership and proven project management skills
- Demonstrated skills in strategic thinking, including the ability to conceive ideas and formulate best solutions
- Excellent project management expertise and budgeting skills
- Excellent people and management skills; ability to interact with staff, colleagues, cross-functional teams, and third parties
- Demonstrated ability to effectively interact with ownership and their representatives, corporate management, guests and colleagues at all levels is required
- Excellent verbal and written communication, presentation, and project management skills
- Excellent interpersonal skills to interact and develop relations with colleagues, cross-functional teams and third parties
2
Experience For Director, Marketing Technology Resume
- Excellent communications skills including presenting, editing, and writing
- Strategic and innovative approach with proven skills in both areas
- Strong presentation skills and ability to interact with senior management
- Strong interpersonal, communications, influencing, and analytical skills
- Strong negotiation, sales & presentation skills
- Strong leadership, management and organizational skills with the ability to multi-task and guide direction in a matrixed work environment
- Strong customer focus and relationship management skills; ability to be thought leader and influencer, both internally and externally
- Able to effectively lead teams and prioritize the right work amidst a wide array activities
- Experience in developing marketing strategy and building a strong marketing team
3
Experience For Executive Director, Marketing Resume
- Proven tactical experience executing on thought leadership and content campaigns, events, and digital, and other channels and tying results to ROI objectives
- Prior marketing/ merchandising experience with a specialty retailer
- Strategic mind with strong Business acumen: Proven Brand Strategist with deep consumer understanding. Analytical thinking and accuracy
- Anticipate and/or respond effectively to changing trends and circumstances
- Preference for action versus reaction, ability to focus on important drivers of business versus tangents, strategic thinking and analytical skills
- Natural team leadership skills with the ability to conceptualize and articulate a marketing strategy on a consistent basis
- Demonstrated experience working with Sales teams successfully
- Experience in Consumer-Packaged Goods, preferably food based and frozen/refrigerated businesses
- Proven experience in medical device industry
4
Experience For Assistant Director, Marketing Resume
- Strong hands on experience with SQL, OLAP and BI platforms – e.g. MicroStrategy, QlikView
- Demonstrate and communicate the proven financial value of products/programs to customers
- Business to business marketing experience Previous experience in the industrial businesses and service offerings
- Significant and proven experience launching new products, services and programs is required
- Management experience and a proven track record and passion for developing direct reports are required
- Experience and proven leadership in interacting with key customers and sales force is required
- Demonstrated senior, cross-functional leader with extensive experience working with a US based, global organization
5
Experience For Managing Director, Marketing Resume
- Communicate effectively, earn respect and credibility from internal and external partners of diverse backgrounds
- Adept communications skills for dealing with diverse internal and external audiences
- Work closely and effectively with producers and broadcast partners to ensure creative assets created drive sales and value
- Proven customer-facing presentation experience
- Experience as a practicing pharmacist or other clinical experience
- Superior leadership skills including team leadership, thought leadership, and collaboration
- Self-confident, proactive, decisive leader with the personality and people skills to achieve maximum results in a teamwork environment
- Experience in a startup or other highly entrepreneurial environment, as well as Fortune 500 experience
- Marketing Strategy: Work with our partners to create a strong marketing campaign that is engaging fans, raising visibility and driving commercial results
6
Experience For Director, Marketing Capabilities Resume
- Training and experience with Marketing Director on selection and Management of Marketing Associates and Product Managers
- Marketing background with experience in Environmental Services or other Services in a Healthcare setting
- Bring valuable experience and lessons learned with regard to the executional details around data integration, marketing tools, and performance analysis
- Marketing experience in a professional services firm is required
- Experience negotiating with outside vendors including negotiating, contracts, prices, resolving service issues and reconciling differences
- Proven track record of influencing strategy, positioning and messaging across large product and marketing organizations and geographies
- Experience related to launch of oncology products, strategic marketing, marketing promotions and customer facing roles (key customer marketing or sales)
- Experience managing and leading a team of marketing professionals
- Experienced knowledge of all elements of marketing planning and execution (consumer, customer, online, packaging graphics)
7
Experience For Director, Marketing Campaign Operations Resume
- Demonstrated expertise and success in developing, leading, and executing strategic/tactical plans
- Experience and passion for building great marketing programs and product launches preferably in the entertainment marketing space
- Experience in developing simple, consumer-oriented messaging and positioning for a technical product based on market research and insights
- Experience with reviewing, reportingand providing strategic guidance on marketing kpi’s and media campaigns
- Experience successfully managing marketing programs with both agency and client side understanding
- Extensive experience in all aspects of Marketing and Communications including brand and digital marketing for various audiences
- Ensure effective advertising, marketing and customer communication programs consistent with business strategies, commercial objectives and operating guidelines
- Demonstrated success in building integrated marketing plans that leveraged synergies between marketing channels
8
Experience For Director Marketing Day Shift Position Resume
- Experience managing and executing cross channel marketing programs
- Experience developing and executing an integrated marketing plan
- Marketing experience, especially within marketing strategy, thought leadership, and event planning
- Experience working with external advertising, marketing communications, and experiential agency
- Marketing experience, especially within marketing strategy, thought leadership, and event planning in the Forensic and Litigation space
- Experience leading marketing for purpose driven emerging brands in an entrepreneurial environment
- Experience building and developing high performing global team
9
Experience For Director Marketing, Cosmetics Europe Resume
- Experience marketing, selling and/or managing a highly technical product
- Experience in Marketing, including roles in product marketing and demand generation
- Experience of overseeing a marketing group, with a comprehensive understanding of the business
- Experience owning a P&L and managing a marketing budget greater than $25 million
- Leadership and/or executive experience developing and leading marketing and business development strategies and programs
10
Experience For Director, Marketing Promotions Resume
- Recent, relevant experience supporting Marketing executives as a finance business partner
- Excellent analytical, decision-making, project management and financial modeling abilities
- Demonstrated ability to manage and motivate people while driving company and store marketing initiatives
- Experience managing highly motivated direct reports in an environment that embraces individual momentum rather than process driven group thinking
- Demonstrated strategy, planning and execution of integrated marketing programs
List of Typical Skills For a Director, Marketing Resume
1
Skills For Director Marketing Resume
- Strong interpersonal skills and ability to build effective working relationships in a matrix environment to lead and influence across teams
- Strong verbal and written communication skills; proven ability to distill complex information into concise and impactful messages/presentations
- Proven decision-making, strategic thinking, problem-solving, and oral/written communication skills
- Business experience, with majority in marketing/advertising; strong experience in
- Strong strategic planning and relationship-building skills
2
Skills For Director, Marketing Technology Resume
- Goal-oriented individual who operates with a high sense of urgency managing multiple projects and effectively managing timelines
- Possess strong strategic planning, problem-solving, technical, financial analysis and management skills
- Strong editing/reviewing skills
- Strong computer skills (word processing, spreadsheet, PowerPoint)
- Excellent communication and interpersonal skills for a wide variety of audiences including senior management
- Strong analytical and strategic skills in leading change/stakeholder/performance management
- Demonstrate a strong passion for commercial analytics and developing processes for an effective commercial organization
3
Skills For Executive Director, Marketing Resume
- Demonstrated communications skills (oral and written)
- Superior interpersonal skills and good communicator
- Excellent presentation, analytical, negotiation and communication skills
- Complex problem solving and strong analytical skills
- Strong analytical skills and expertise in working with Excel required
4
Skills For Assistant Director, Marketing Resume
- Strong interpersonal, leadership and presentation skills; works collaboratively with teams throughout the organization
- Previous experience leading and developing people and collaborating effectively with global, cross-functional teams
- Excellent leadership and management skills to maximize team engagement and ouput
- Strong leadership to build consensus and effectively lead cross-functional teams
- Strong interpersonal skills - able to communicate with all levels of global management.
- Excellent computer skills with proficiency in Microsoft Word, Outlook and Excel and Photoshop
- Strong interpersonal skills with the ability to create and foster relationships
- Advertising and Media agency management skills
5
Skills For Managing Director, Marketing Resume
- Understanding of market dynamics - and how to navigate them effectively
- Demonstrated experience increasing revenue within existing accounts by broadening or deepening product positioning vs. competition
- People management experience required; experience developing, coaching and motivating future marketing leaders
- Strong experience with marketing cloud tools like Salesforce Marketing Cloud, Adobe Marketing Cloud, and other social tools like Sprinkler and Percolate
- Experience and proven track record in developing and implementing Marketing strategies
- Demonstrated experience in leading, developing and influencing others
6
Skills For Director, Marketing Capabilities Resume
- Proven experience developing, inspiring, and activating teams to deliver best in class results in a relevant Director level capacity
- Proven experience developing and managing multi-faceted marketing and communications programs in-region for a global or multi-national organization
- Strong experience developing and executing global marketing plans and activities in an entrepreneurial, budget conscious environment
- Previous experience to include managing (> = $50 million) pharmaceutical brand, including P&L experience
- Proven experience managing and motivating others to maximum performance
- Marketing experience, 5 years as a manager; experience working on a regional job
- Managerial, marketing, digital, negotiation, presentation, interpersonal, and relationship building skills are required
- Experience in marketing, communications, community development or branding experience
- Proven experience in leveraging marketing analytics to understand customer and business trends
7
Skills For Director, Marketing Campaign Operations Resume
- Develop and implement marketing strategies for CURAD® brand including portfolio prioritization and innovation strategy for First Aid and Orthopedic Soft Goods
- Experience in building strong relationships and influencing stakeholders at multiple levels
- Strong communications and relationship marketing experience, managing up, down, across and out
- Partner with marketing leaders to ensure paid, owned, and earned tactics are being utilized effectively applications and enrollments for Chamberlain University
- Solid experience with interacting and building relationships with both internal and external customers and partners
- Experience in team management, growth and proven success in executing marketing campaigns
- Appreciation, knowledge and skills of digital marketing, CRM and database marketing required
8
Skills For Director Marketing Day Shift Position Resume
- Structured Talent Management Process including Learning & Development opportunities to enhance technical and EQ skills
- Relevant work experience in a marketing or product management capacity; experience in beauty industry required
- Effective prioritization, implementation and monitoring of brand/category plans and initiatives
- Pharmaceutical marketing experience in product management with demonstrated increase in responsibility and scope
- Prior marketing team management experience
- Succeed in a highly creative environment and collaborate effectively with creative, product development, global communication, sales, marketing
- Strong problem solving capabilities, good judgement, and ability to work independently
- Proven experience in managing your resources and accountabilities
9
Skills For Director Marketing, Cosmetics Europe Resume
- Understands & balances guest needs, Target’s brand equity and business priorities to maximize marketing effectiveness
- Proven eBusiness experience – marketing and sales
- People leadership and management skills, leading virtual or direct teams with
- B2B marketing experience with long customer life cycle management experience
- Communicate effectively with all levels of a highly matrixed organization, including C-Suite audiences
- Effectively works cross-functionally to ensure the matrix team is aligned and collectively driving dramatic growth
- Champion marketing technology and support associated skillsets & tools for team use including required training for all department members
- Highly developed communication, presentation and interpersonal skills with the ability to influence and persuade, build and maintain relationships
10
Skills For Director, Marketing Promotions Resume
- Applies knowledge and experience to direct agencies and internal teams to produce strong, relevant and actionable content and creative
- Proven experience in administratively complex projects, products and/or initiatives along with leading transformational change in an organization
- Strong forecasting and business analytics experience
- Management experience that includes staff management experience
- Can effectively lead and develop staff (direct report and/or support staff) as it relates to category and project/program management
- Communicate effectively with all levels of the organization, both within and outside the Division
- Agile in approach; a listener with exceptional influencing skills
- Advanced Other Facilitation skills
List of Typical Responsibilities For a Director, Marketing Resume
1
Responsibilities For Director Marketing Resume
- Demonstrated analytical skills and the ability to think strategically to solve problems
- Strong experience with data warehousing features, partitioning, indexing, star transformation
- Strong understanding of forensics market and industry trends to develop and deploy effective global marketing programs
- Min. 10 years’ of recognized experience in commercial marketing and/or sales leadership experience
- Proven experience in leading sales’ activity over a period of time and in different geographies
- Partner with UK/EU brand marketing team to ensure an easy,cross-channel shopping experience
- Drive brand building opportunities for strengthening awareness, relevance, and reputation to support strong sales growth
2
Responsibilities For Director, Marketing Technology Resume
- Experience working on marketing, database, operational improvement projects
- Experience understanding different capabilities/systems
- Ensure effective oversight for delivery of key activities against plan
- Strong level of independence and efficiency
- Crystal clear communicator, experience working with creatives
- Experience with ad, copy and creative testing and optimization
- Experience in a fast paced, entrepreneurial and ever-changing environment
- Prioritize and manage multiple, parallel project deadlines in a cross-functional team environment
- Identify priority markets with high-growth potential where we could leverage our competitive advantages
3
Responsibilities For Executive Director, Marketing Resume
- Min. 15 years’ experience in marketing & sales management in medical device / healthcare and/or pharmaceutical industry
- Proven track record of achievement in strategy, product launches, & product management
- Strong Health care economics knowledge
- Experience/knowledge in Financial Services
- Coordinating internal departmental staff’s marketing efforts, and analyzing and measuring their results
- Hiring, guiding and coaching team of marketing professionals in pursuit of organizational goals in the team’s target market segment(s)
- Leading the strategy and development for integrated marketing initiatives across all channels that meet marketing and business objectives
- Positioning – Participate in the development and articulation of market positioning strategies
4
Responsibilities For Assistant Director, Marketing Resume
- Working in conjunction with facility leadership, strategic planning department and DSS
- Leading the client relationship for OMDE’s Marketing Science guidance at all seniority levels (from CMO to most junior clients)
- Understanding of Scientific/clinical development processes
- Understanding of market/industry adoption drivers
- Lead the execution of advertising functions including strategic planning, budgeting and media buying for New York
- General Office Activities – Walking, Standing, Sitting, Talking, Figure Manipulation and etc
- Oversee all of EU marketing strategy and performance including site, email, promotions, and digital marketing
- Develop strategic positioning for new product launches and drive consistent and structured branding / messaging across all material and platforms
- Strategic Planning and Marketing Programming at Retailers
5
Responsibilities For Managing Director, Marketing Resume
- Knowledge of new and emerging technologies capable of elevating finishing workflow
- Continue the territory’s legacy of developing highly innovative, industry leading and scalable marketing campaigns
- Basic understanding required of advertising and promotion procedures and guidelines, as well as market research process and tools, and forecasting techniques
- Coordinates planning and spend tracking of departmental marketing budget of ~$400,000 annually
- Drive, in collaboration with the marketing leadership team,the creation and the ongoing management of the Annual marketing strategic plan and budget
- Work with SEA Head of Marketing to build marketing strategy for Malaysia in alignment with country strategies and business objectives
6
Responsibilities For Director, Marketing Capabilities Resume
- Knowledge of technical processes necessary for the execution of finishing AV marketing materials
- Establish short and long-term strategic plans and programs for marketing products/services, resulting in optimum growth, sales and profits
- Provide leadership in the areas of new service offerings above and beyond existing programs and services for existing or future markets of the business unit
- Meet or exceed growth targets by finding new ways of doing business
- Apply timely market and client research to guide marketing program development and execution
- Collaborate interdepartmentally to develop marketing and communications plans that leverage the social media space
- Assist the marketing team with recommendations and solutions for social media opportunities and generate ideas to be included in client presentations
- Generate and present proposals for social media campaigns including budgets, deliverables and time lines
7
Responsibilities For Director, Marketing Campaign Operations Resume
- Critical and creative thinking ability
- Provide input and guidance on global marketing strategies inconjunction with the North America team, to drive and grow EU business
- Develop framework and filters around localized marketing
- Identify opportunities to encourage multi-channel behavior and create synergies across online and offline marketing vehicles
- Own presentation of key marketing hindsights and opportunities in weekly Gap Online leadership meetings
- In depth understanding and analysis of payments industry, regulation, consumer trends and competition
8
Responsibilities For Director Marketing Day Shift Position Resume
- Review implementation of plans on ongoing basis and provide guidance to management to ensure that KPI’s are achieved
- Critical thinker with the ability to cut through information and focus on relevant details to facilitate problem solving
- Manages and directs Marketing team and ensures that production meets
- In partnership with the Holt Renfrew marketing team, develop strategy and evolve
- Coordinates Public Relations messaging within the guidelines of the Notre Dame communications plan
- Directs preparation of sales tools and sales support materials, including catalogs and sell sheets
9
Responsibilities For Director Marketing, Cosmetics Europe Resume
- Manage the YR marketing budget
- Recruit, manage and develop a team focused on launching business & consumer products in key WhatsApp markets globally
- Deliver key measures and metrics against plan are provided on a quarterly basis
- Represent marketing in the strategic development of new products and solutions within this market and demonstrating clear insights into the international competitive environment
- Provide direction and leadership to the GWS marketing team based in London
10
Responsibilities For Director, Marketing Promotions Resume
- Function as a social media strategist and campaign creator and manager for clients
- Source social media partners
- Oversee all phases of social media program development, from concept, through platform selection and content production, to implementation project management, to ongoing monitoring and reporting to clients
- Actively follow and report social media trends, and assess opportunities from new/hot areas in social media and act as the authority and social media champion within the group and with clients
- Experience with consumer research – quantitative and qualitative
- Experience with/respect for the value-conscious consumer
- Proactivity, detail oriented and excellent follow through
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