Digital Marketing Specialist Resume Sample
Wyatt Herman
71605 Stewart Brook,
Houston,
TX
+1 (555) 842 0484
Work Experience
Digital Marketing Specialist
12/2015
-
PRESENT
Phoenix, AZ
- Develop reports that measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Experience in digital marketing
- Hands-on experience managing search and display campaigns
- Experience in at least 1 web analytics tool (i.e. Google Analytics, Omniture, Webtrends, etc.)
- Self-starter approach to work, with an eagerness to meet and exceed objectives and take on more responsibility
- Champion online retail training programs
- Prepare launch readiness kits for consumer product launches
- Manage online product merchandising for garmin.com including management of product cross-promotion at announcement and upkeep after
- Concept and execute garmin.com promotions including
Digital Marketing Specialist
12/2011
-
11/2015
Boston, MA
- Partnering with sales team to solidify details of the product, pricing, and timing
- Setting up promotions in the eCommerce platform
- Partnering with the email marketing team to support the promotion, and
- Measuring the success of the promotion
- Manage online discounts with Garmin business partners, including setting up promotions, testing, troubleshooting, and communicating promotion completion
- Create, maintain, and distribute reporting on a weekly, monthly, and/or ad hoc basis for a variety of web initiatives including web sales, email performance, and promotion reporting for both garmin.com and partners
- Work closely with the Manager of Digital Marketing to implement key initiatives
- Credit related products and services
- Insurance related products and services
Education
Ave Maria University
2005 - 2010
Bachelor's Degree in Marketing
Professional Skills
- Strong technical skills, excellent oral and written communication skills
- Strong ability to multi-task and the judgment to balance competing priorities effectively Strong written and verbal communication skills
- Team player with strong people skills, mentoring and working in cross-functional teams skills
- Excellent written and verbal communication skills; sharp grammar skills
- Excellent interpersonal skills and well-developed written, verbal and presentation skills
- Strong writing, grammar, formatting and editing skills, with proven experience tailoring content to different audiences and media
- Proven project management skills to work closely with design and content agencies with extreme attention to detail and effectively prioritize and multi-task
How to write Digital Marketing Specialist Resume
Digital Marketing Specialist role is responsible for organizational, interpersonal, analytical, marketing, digital, content, excel, microsoft, organization, communications.
To write great resume for digital marketing specialist job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Digital Marketing Specialist Resume
The section contact information is important in your digital marketing specialist resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Digital Marketing Specialist Resume
The section work experience is an essential part of your digital marketing specialist resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous digital marketing specialist responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular digital marketing specialist position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Digital Marketing Specialist resume experience can include:
- Excellent communication skills with the ability to effectively interact with employees of all levels and from various business groups
- Good analytical skills to make data-driven decisions and effectively communicate performance to key stakeholders
- Strong interpersonal and communication skills (both written and verbal) to interact effectively with key internal contacts
- Demonstrate excellent interpersonal skills when answering incoming phone calls and taking messages
- Excellent short-form copywriting skills with strong attention to detail, grammar, and tone
- Strong time management, organizational, planning, and prioritization skills
Education on a Digital Marketing Specialist Resume
Make sure to make education a priority on your digital marketing specialist resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your digital marketing specialist experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Digital Marketing Specialist Resume
When listing skills on your digital marketing specialist resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical digital marketing specialist skills:
- Excellent communication skills, including the ability to handle high stress situations effectively with tact and diplomacy
- Demonstrated experience using effective verbal and written communication skills
- Excellent organization skills with the ability to multi-task effectively
- Excellent time management skills with a strong sense of urgency and ability to prioritize on the fly
- Experience managing 3rd party partners and strong multitasking skills is desired
- Strong analytical skills (including mastery of Microsoft Excel) and experience with campaign reporting and data analysis.)
List of Typical Experience For a Digital Marketing Specialist Resume
1
Experience For Digital Marketing Specialist Resume
- Work experience: Strong digital marketing and communication experience, including social and mobile experience
- Experience demonstrating strong analytical skills and data-driven thinking
- Strong digital copywriting, content marketing, and verbal communication skills
- Multi-task effectively Experience working on and leading cross-department relationships to accomplish design projects
- Experience in presenting and demonstrating executive communication skills -- the ability to sell the strategy, ideas and recommendations
2
Experience For Digital Marketing Specialist Resume
- Strong reporting skills; ability to reconcile complex data, analyze it, and present it
- Excellent writing skills in English and Arabic
- Good communication skills and cross-functional, knowledge-sharing attitude
- Stellar attention to detail with strong organisational skills, and comfort working in a dynamic, fast paced team
- Strong organization skills to manage continuous flow of ideas submitted by areas’ stakeholders
- Strong skills in Adobe Creative Suite products such as Premiere Pro, After Effects, Illustrator and Photoshop
- Excellent presentation and conceptual skills
- Publishing and content management skills (Adobe, Oracle, etc)
3
Experience For Digital Marketing Specialist Resume
- Experience in understanding of digital marketing User Experience and User Interface design, testing and customer journey mapping required
- Experience creating and managing email marketing programs and good understanding of CASL compliance
- Prior experience utilizing marketing system software (CRM, marketing automation, project management, etc.)
- Experience working in a cross-functional environment, managing multiple deliverables with competing priorities
- Overall working experience with working experience in social media, digital marketing and/or graphic design
- Two to four years of experience in digital marketing, with a solid understanding and passion for social media marketing
- Marketing or communications experience, including a strong focus on digital marketing
- Proven professional experience in digital marketing, marketing communications or related field
- Experience in building effective digital marketing programs (SEM, SEO, eDMs, social, content)
4
Experience For Digital Marketing Specialist Resume
- Exceptional writing skills and the ability to create engaging and search-optimized content
- Proven writing experience with demonstrable aptitude in content development across multiple digital and traditional marketing channels
- Previous marketing experience and/or experience with ecommerce, strategic social media, SEM, SEO or B2B marketing
- Demonstrated experience with the most common digital marketing tools (Adserving, DSPs, Social Management platforms…)
- Experience working in a digital and enterprise marketing environment or team (Healthcare experience highly desirable)
5
Experience For Digital Marketing Specialist Resume
- Strong understanding of marketing automation, with experience in Marketo required
- Marketing or communications experience, including a strong focus on
- Demonstrated experience driving innovation, training and continuous operational and execution improvement
- Experience evaluating and optimizing website structure, user experience, content, and strategy
- Experience in digital marketing with some experience in channel and field marketing across GC
- Strong experience with social media management and analytics tools, including web-based applications, CRM, Marketing Automation platforms, and Google Analytics
- Paid Advertising experience, budget planning, content curation experience
6
Experience For Digital Marketing Specialist Resume
- Excellent communication – ability to be a good teacher of digital marketing tools
- Demonstrated experience in digital marketing across web, email, mobile and social
- Co-work and communicate effectively with multiple agencies to scale digital marketing initiatives
- Coordinate with external marketing partners to ensure projects and programs are executed efficiently and cost effectively
- Work effectively and efficiently in virtual working environment
- Great attention to detail and project management skills. This role requires balancing multiple projects at the same time
- Make effective data-driven decisions and be able to implement changes quickly in order to improve effectiveness of all digital marketing initiatives
7
Experience For Digital Marketing Specialist Resume
- Experience marketing consumer packaged goods
- Team player with ability to effectively communicate and negotiate timing and requirements to internal team members
- Write creative briefs that effectively communicate project needs; ensuring timely delivery of creative assets to execute account plans
- Analyze program results, adjusting plans as needed to effectively drive results
- Contribute to the continuous improvement of the sales support function, including use of the Salesforce, the skills database
- Collaborate effectively with other marketing teams and external vendors to create and implement acquisition strategies
8
Experience For Digital Marketing Specialist Resume
- Experience in running effective PPC campaigns
- Demonstrated skill in building social media audience on top social sites
- Online marketing experience as well as project management experience
- Proven experience nurturing mutually beneficial relationships with internal and external partners
- Exceptional customer service skills and a firm commitment to putting the customer first
9
Experience For Digital Marketing Specialist Resume
- Proven experience monitoring digital and social media
- At least 6 months' prior experience with Silverpop or IBM Marketing Cloud platform
- Experience with email marketing; Marketo experience required
- Prior experience in product feed management and marketing programs
- Demonstrates a can-do attitude and receptive to gaining insight from team experiences and feedback
10
Experience For Digital Marketing Specialist Resume
- Demonstrated experience designing websites, html newsletters and Wordpress
- Self-starter with a proven track record of solid business acumen, team spirit and analyzing data to make decisions
- Self-starter attitude with demonstrated experience managing multiple projects
- Exceptional closing skills
- Professional digital publishing experience: Experience with Drupal, and HTML / CSS code, and specialist software such as Photoshop for photography and graphics
- Collaborates with Marketing team and partners to develop creative content to effectively target audiences on suggested digital platforms
- Willingness to learn and grow digital marketing skills
- Highly proficient and proven experience with social media marketing mediums such as Facebook, Instagram, Twitter, LinkedIn, Yelp, etc
List of Typical Skills For a Digital Marketing Specialist Resume
1
Skills For Digital Marketing Specialist Resume
- Develop a strong understanding of analytics and data related to digital marketing and how to effectively leverage them to drive digital program effectiveness
- Has strong networking experience and skills
- Strong collaboration skills and experience working across languages and regional cultures across EMEA marketplace
- Well organized with proficient time management skills and ability to prioritize and multitask with shifting priorities in a fast-paced environment
- Experience demonstrating exceptional attention to detail and strong organizational skills
- Strong interpersonal and communication skills, including the ability to work and communicate simply with diverse skill sets and cultures pan-region
- Excellent attention to detail and strong time management skills due to working in a fast paced environment
- Share knowledge and work in a team; demonstrate excellent communication skills
2
Skills For Digital Marketing Specialist Resume
- Excellent time-management, organizational, communication skills and strong attention to detail
- Excellent analytical skills and a demonstrated ability to perform complex SEO/SEM analyses
- Excellent project management skills, prioritise workload and a keen eye for detail
- Writing skills, including experience with marketing/advertising copy
- Marketing/agronomic/communication /good computer skills
- Excellent writing and grammatical skills with an understanding of writing for digital communication including landing pages, email marketing and the web
- Excellent oral and written communication, copywriting, proofreading and editing skills
3
Skills For Digital Marketing Specialist Resume
- Strong critical thinking skills with a focus on driving disciplined, fact-based decisions and executing with discipline and urgency
- Proven success in defining and developing online user experiences as well as optimizing performance through hands-on experience with web analytics and SEO
- Strong written and verbal communication skills - there is a heavy amount of writing and presenting/selling ideas in this role
- An exceptional communicator with strong English writing and editing skills
- Excellent time management, organizational and planning skills, exceptionally detail oriented, flexible and enjoys multi-tasking
- Collaborate and work effectively in large, complex organizational structures with rapidly changing requirements and shifting priorities
- Excellent written and verbal communication skills and be comfortable in creating and delivering presentations in public forums
- Be able to create positive working relationships with key stakeholders and have effective influencing and negotiation skills
- Strong analytical and problem-solving skills; ability to monitor and report on key KPI’s for the email marketing channel
4
Skills For Digital Marketing Specialist Resume
- Strong understanding of UX and demonstrated experience with digital marketing best practices
- Excellent written communication skills developing messaging, etc
- Superior project management skills, including work prioritization and planning
- Good writing skills, familiarity with HTML and ability to learn new tools (i.e. Siebel, Unica Marketing Automation, SalesForce, etc.)
- Experience in developing social presence and advocating brands and capabilities effectively
- Strong analytical skills and data-driven thinking; understanding of digital design
- Strategic thinking and creative problem solving; strong project management skills
- Strong understanding and knowledge of digital marketing and how to effectively utilize for multi-channel messages and market engagement
5
Skills For Digital Marketing Specialist Resume
- Strong stakeholder management and presenting skills
- An entrepreneurial mindset with strong influencing skills
- Possess a strong track record of stakeholder management, negotiation skills and getting stakeholder buy-ins
- Superior ability to manage time, shifting priorities and ability to effectively communicate project milestones or changes to cross functional teams
- Strong consensus building and conflict management skills
- Digital copywriting experience/skills
- Strong self-motivation, adaptability, and problem solving skills
6
Skills For Digital Marketing Specialist Resume
- Project management skills; ability to prioritize, multitask, and focus, while adhering to strict project timeline and budgets
- Good Excel skills and ability to work with Formulas and formatting in Excel
- Experience: 1 to 3 years related industry experience in program management, project management or digital marketing experience
- Strong interpersonal and communication skills, including oral and written, and a commitment to excellence in customer service
- Excellent writing skills with ability to proofread needed
- Excellent computer skills including advanced Word, Excel, Outlook
- Proven ability to effectively manage multiple BI projects of varying complexity
- Strong written skills, specifically B2B positioning and ability to create clear, concise and persuasive presentations
7
Skills For Digital Marketing Specialist Resume
- Teamwork/collaboration: develop strong relationships with team in order to pool resources effectively when required
- Strong analytical skills reflected through an ability to translate ambiguity and complexity into clarity and actionability
- Data driven mindset. Outstanding analytical skills and experience with data analysis
- Strong written and verbal communications skills in English. Knowledge of other European languages would be helpful, especially German or French
- Analytical and qualitative skills to measure and assess campaign effectiveness
- Able to effectively manage time and prioritize tasks
8
Skills For Digital Marketing Specialist Resume
- Deep analytic skills to identify keen consumer insights as the base to build a strong digital strategy
- A broad set of digital skills and a good understanding of the tools available
- Good understanding and knowledge of the online channel and how to effectively utilize for multi-channel messages and market engagement
- Highly effective interpersonal and communication skills (written and verbal)
- Multi-task and work independently with strong organizational skills and follow-throughs
- Proven coaching and competency development skills
- Strong computer skills with proficiency in Microsoft Office (PowerPoint, Word, Excel) is required
- Strong interpersonal, verbal and written communication skills are required
9
Skills For Digital Marketing Specialist Resume
- Collaborate effectively to resolve challenges when business plans conflict with client priorities
- Self-motivated, positive attitude, strong interpersonal and leadership skills
- Excellent Communication skills (both verbal and written)
- Solid English communication skills – both verbal and written
- Strong verbal and written communication skills and able to communicate to multiple stakeholder groups
- Exceptional project management skills. Ability to prioritize, multitask, focus, lead, influence and delegate
- Strong interpersonal and team player skills with an ability to communicate at all levels of the organization both internally and externally
10
Skills For Digital Marketing Specialist Resume
- Outstanding proofreading and grammar skills
- Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels, devices and customer touch points
- Experience with B2B content-driven marketing with demonstrated results in demand generation, lead nurturing and driving revenue
- Solid international experience, at C-Level and above, in managing Global media & marketing strategies & conveying them for internal and external audiences
- Facebook Marketing Experience: 2-3 years with experience running and reporting campaigns. Hootsuite, Social Sprout or other Social Media tools requires
- Experience managing successful social media campaigns; solid understanding of social marketing
List of Typical Responsibilities For a Digital Marketing Specialist Resume
1
Responsibilities For Digital Marketing Specialist Resume
- Good verbal and writing/editing skills and social skills
- Background in retail ecommerce, with excellent technical and/or media knowledge as well as strong analytical skills and high growth potential
- Strong project management skills Strong aptitude for reporting & analytics
- Excellent verbal and written communication skills with international experience
- Possess strong project management skills with the ability to juggle multiple projects, prioritize work assignments and deliver on time
2
Responsibilities For Digital Marketing Specialist Resume
- Outstanding relationship-building skills with the ability to consistently demonstrate a positive and collaborative approach
- Strong skills in digital advertising, including Facebook and Google AdWords
- Strong project leadership and strategic planning skills
- Strong analytical and problem solving skills – The ability to learn quickly is critical
- Strong Project Management skills and Keynote
- Self-starter. Able to learn quickly, prioritize effectively and deliver results in a fast-paced environment
- Strong project management/communication skills
- Strong quantitative and analytical skills; able to create and manipulate spreadsheets and pivot tables
3
Responsibilities For Digital Marketing Specialist Resume
- Excellent written and verbal communication skills, with the ability to be clear and concise
- Experience with web content management systems as well as HTML skills
- Possess excellent organizational skills and the ability to manage multiple projects simultaneously
- Excellent relationship management skills to navigate a global, matrixed environment – ability to work local market
- Strong attention to detail and delivery skills
- Significant experience in project/program management and ability to effectively author creative briefs and project requirement documents
- Strong communication skills/confidence
- Good communication, interpersonal skills, collaboration and the ability to implement project in a team-oriented environment
4
Responsibilities For Digital Marketing Specialist Resume
- Good interpersonal skills in a fast-paced environment
- Multi-task and prioritize effectively to ensure successful completion of daily and weekly tasks
- Very good communication and interpersonal skills (written and verbal) to interact with staff and senior management, English required (verbal and written)
- Energetic personality, with strong interpersonal communication skills
- Advanced writing skills, including experience with marketing/advertising copy
- Well-developed project management skills, and demonstrated success working independently on complex projects with tight deadlines
5
Responsibilities For Digital Marketing Specialist Resume
- Creative and strong communication and inter-personal skills, and a positive attitude
- Pro-active, solution oriented, with very good organizational skills
- Strong analytical attitude and skills (be able to identify and scope opportunities)
- Excellent oral, written, and technical communication skills
- Excellent customer service, verbal/written communication, and interpersonal skills
- Strong communicative skillset
6
Responsibilities For Digital Marketing Specialist Resume
- Strong project management skills with ability to work under pressure and meet deadlines
- Proven ability to pick up new technical skills quickly, problem-solve, multi-task and meet deadlines
- Proven experience with creating, executing, and reporting on PPC campaigns
- Digital Marketing skills (track record) including Search Engine Optimization and Social Media Optimization
- High level of resourcefulness, initiative, and good judgment in setting priorities and executing company image
7
Responsibilities For Digital Marketing Specialist Resume
- Advanced skills in writing and optimizing digital content
- B) Demonstrated experience and/or training in the following required
- Proven social media / digital marketing experience working with social media tools
- Advance skills with Facebook, Twitter, YouTube, web content management systems and email marketing programs
- International experience or experience working in a complex matrix organisation would be relevant and beneficial
- Excellent in managing project schedules and the priorities of employees and the department
- Demonstrated experience in Digital Marketing (ideally loyalty) role, client side or agency
8
Responsibilities For Digital Marketing Specialist Resume
- Demonstrated experience in Digital Marketing role, client side or agency
- Independent worker with outstanding time management skills
- Proven track record of similar PPC role or PPC campaign management, and can demonstrate improving performance and ROI
- Adobe Experience Manager website content management system experience
- Achieve & maintain a strong customer experience on HP website
- Strong experience in digital marketing (2-3 years)
- Advanced presentation skills; Ability to present to upper-management clearly and concisely
- High level of analytical, verbal and written communication skills
9
Responsibilities For Digital Marketing Specialist Resume
- Work effectively in a fast-paced, results oriented environment
- Proven track record of effective lead generation
- Experience with any CMS (WordPress/ Joomla/ Adobe Experience Manager/ MaxSite CMS/ IPB/ Danneo)
- Experience with Adobe Experience Manager (or other Content Management Systems)
- Proven SEO experience and successes
- Experience with HTML is “good to have”
10
Responsibilities For Digital Marketing Specialist Resume
- Creative, diplomatic, cool under pressure, and fantastic interpersonal skills
- High intellectual curiosity, drive, determination, self-confidence, and persuasion skills
- Communicate effectively in verbal and written formats to all levels of the organization
- Proven PPC Campaign management and bid optimization experience
- Software experience: Adobe Experience Manager (AEM), Eloqua, JavaScript, Adobe analytics, Google analytics, Brightedge, HTML, CSS
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