Communications Senior Manager Resume Sample
Kaci Batz
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Work Experience
Communications Senior Manager
08/2017
-
PRESENT
Detroit, MI
- Manage the approval of content through the firm’s internal review process
- Deliver on practice and BMC strategic priorities; align BMC initiatives with EY’s performance agenda and revenue goals; achieve the desired results; communicate the BMC value proposition
- Working with members of EY’s global leadership team to provide them with speeches, presentations and talking points for a variety of events, both internal and external
- Acting as a ‘hub’ for messages and points of view on a wide range of topics for our BMC colleagues and EY leaders across the organization
- Advising on and improving the quality and consistency of EY’s communications
- Developing, maintaining and improving the overall IS Communications Strategy (internal/external) to meet the functions’ objectives
- In conjunction with this individuals’ team, driving and managing the in-function communications channels and platforms (to be defined as part of the Strategy) for example
Marketing Communications Senior Manager
03/2015
-
03/2017
New York, NY
- Building and protecting the IS Functions’ reputation and brand
- Working with the Corporate Communications function to ensure that communications are in alignment with the Company’s Strategies, Objectives and Brand
- Promote audience-based solutions: Be the workforce deep subject matter expert and employee advocate, translating employee needs for communications and aligning to impactful solutions. Lead the strategy, planning and execution of frequent and engaging communications engagement and integrated campaigns, leveraging multiple channels. Develop specific communication plans for select senior leaders
- Offer a consultative approach: Bring proven abilities and success in adding value with a client-focused approach. Use metrics and analysis to help leaders understand opportunities and continually improve their communications
- Provide communications coaching: Bring a proven communications expertise with the ability to clearly, constructively and confidently provide useable coaching to senior people-leaders. Use survey data and focus-group feedback to encourage and grow leaders’ abilities to communicate inspirationally and to target start-stop-continue areas for how they deliver messages to their teams
- Foster two-way communications: Develop and foster two-way communications channels between leaders and their teams – especially those separated geographically
- Establish an internal communications strategy in conjunction with Senior Stakeholders and key contributing functions ensuring consistency and strong brand presence across all mediums
- Anticipate and actively plan for President’s communications needs
- Plan, edit and write content for a variety of employee-facing channels, such as newsletters, the staff intranet, Town Hall presentations and senior management communications
Internal Communications Senior Manager
06/2009
-
01/2015
Boston, MA
- Manage the company intranet - working with contributors on business “news and views,” proofreading and scheduling of posts, using the intranet to drive engagement with the Egencia brand
- Deliver a clear strategy for how we use social media, our intranet and email to educate, engage and motivate our staff. Contribute to Egencia external social media channels and own internal channels (including Slack) from a people perspective
- Identify employer-related awards and manage any eligible entries start to finish
- Internal events - find opportunities to execute plans for building company culture across Egencia offices
- Lead corporate social responsibility communications and initiatives and assist with coordination
- Develop storytelling cadence to position Egencia as an employer of choice
- Strong PR and press facing experience
Education
Ohio University Southern Campus
2004 - 2008
Bachelor's Degree in Communications
Professional Skills
- Demonstrated employee communications expertise and strong business leadership skills
- Excellent critical thinking skills and high attention to detail
- Demonstrated data and analytical skills
- Management skills and experience with direct reports
- Excellent verbal and written communications skills, with an ability to turn complex ideas into stories easily understood by a broad audience
- Positive and professional manner, with strong interpersonal skills
- Writing skills including speech writing/editing, press releases, social media content, etc
How to write Communications Senior Manager Resume
Communications Senior Manager role is responsible for communications, interpersonal, media, research, copywriting, design, retail, finance, training, recruiting.
To write great resume for communications senior manager job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Communications Senior Manager Resume
The section contact information is important in your communications senior manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Communications Senior Manager Resume
The section work experience is an essential part of your communications senior manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous communications senior manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular communications senior manager position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Communications Senior Manager resume experience can include:
- Very good management skills
- Key stakeholder in improving branding imagery, by providing strong brand experience to customers
- Develop research and implement proofreading skills to ensure all materials are high quality and accurate
- Build and maintain relationships while working effectively within a matrixed organization to address strategic and risk management issues
- Overseas experience is desired or experience in being part of a broad Asia Pacific team
- Effectively pitch material to broadcast and print journalists
Education on a Communications Senior Manager Resume
Make sure to make education a priority on your communications senior manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your communications senior manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Communications Senior Manager Resume
When listing skills on your communications senior manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical communications senior manager skills:
- Partner with territory PR leads to effectively manage global communications programming and seeding initiatives in markets
- Proposal writing and management and business development skills
- A passion for teamwork and ability to work highly effectively with direct marketing colleagues
- Social media (blogs, Twitter, Facebook, LinkedIn, Google+) familiarity and skills required
- Solid experience in corporate communications, media relations, and crisis communications
- Models exceptional communication skills – interpersonal, written and visual
List of Typical Experience For a Communications Senior Manager Resume
1
Experience For Marketing Communications Senior Manager Resume
- Displaying critical-thinking and problem-solving skills on a consistent basis
- Displaying superior business acumen, including a solid understanding of the chemical industry
- Protect corporate reputation with effective issue/crisis management
- Create and lead effective business-wide communications programs and campaigns to advance Market Development’s strategy and vision
- Creative thinker and strong decision maker
- Strong knowledge of digital communications and social media platforms
- Formulating, planning and implement an integrated marcomms strategy for the channel portfolio
- Thriving in high-stress situations by projecting confidence and authority to senior business leaders and key stakeholders
2
Experience For Corporate Communications Senior Manager Resume
- Leading and Managing a team of internal and external crisis and issues communications professionals in delivery of best practice approaches
- Supporting role for annual National Sales Conference and Leadership Meeting
- Leading and supporting role of cross-segment projects and cross business unit activities
- Being adaptable and flexible in shifting focus and efforts as required by the business
- Collaborating successfully across diverse stakeholder groups to deliver business and reputational goals
- Delivering messaging, tools and materials to support issues and reputation management in real-time and evolving situations
- Understanding of financial products and market instruments required
- Developing a holistic framework for reputation management related to issues of strategic importance to the company and industry
3
Experience For Internal Communications Senior Manager Resume
- Understanding and accepting PR/Communication as a powerful and crucial business tool
- Leading a small team of Communication Professionals in support of Operations Communications
- Provide and analyze reporting to inform decision-making and identify marketing opportunities
- Passionate about testing new ideas and innovating to drive business results
- Build trusted relationships with internal stakeholders by liaising between and problem-solving for Advisors and operational staff
- Detailed understanding of wealth management policies and procedures, including IIROC regulations
- Creating and implementing project or communication plans, strategies, and tactics
- Working with digital advertising platform partners? (e.g. Google, Facebook or other major media platforms)
- Managing or leading people or teams
4
Experience For Digital Communications Senior Manager Resume
- Ensure new communication campaigns, events and programs are aimed at reaching company’s growth ambition
- Create and drive RBC Capital Markets’ U.S. brand communications by identifying and pursuing key media opportunities across top-tier print, broadcast and trade media outlets for Brand Sponsorships, Corporate Citizenship, U.S. Foundation, and Diversity initiatives both nationally and in local media in our target areas
- Measure the maintenance, evolution and enforcement of RBC Capital Markets’ social media policy and guidelines. Proactively assess social media environment (competitor and trends) and advise of opportunities that are available for increased exposure
- Business operations acumen with experience in managing annual budgets of at least $250K
- Experience leading intranet efforts in partnership with multiple internal organizations
- With colleagues in Brand & Communications, Marketing & Client Strategy, Human Resources
5
Experience For Communications Senior Manager Franchise Iberia Resume
- Partner with HR to establish and proliferate employer and recruiting brand
- Manage a team of direct reports and lead their high performance and ongoing development
- Build communications strategies and play an active role executing them
- Write copy for all CGWM initiatives including; internal & external executive communications, web copy, collateral
- Detailed understanding of how best to support an Investment Advisor’s business
- Responsible for maintaining Big O Tires communications materials, accounts and platforms
- Consistently employing a strategic approach to PR/Communications in steady-state and rapid response situations
- Able to adapt to fast changing environment for a fast growth market
- Serve as Capital Markets’ communications point person in the U.S. for RBC enterprise brand initiatives
6
Experience For Marketing & Communications Senior Manager Resume
- With Head, U.S Communications, RBC Capital Markets, and global team across Capital Markets and Investor & Treasury Services
- With top-tier and trade media in the U.S
- With colleagues in Toronto, London and Asia
- Work with the group leader and other managers to identify a pipeline of new business opportunities and develop proposals
- Ensure compliance with legal and brand standards for communications as appropriate
- Provide alternatives and information on communications best practices to inform and improve the leader’s change management and employee engagement activities
7
Experience For Internal & Executive Communications Senior Manager for Accenture Strategy Resume
- Development of primary content and resources for designated engagements (e.g. power point presentations, speeches, talking points, etc.) that reach the company’s core stakeholders at targeted engagements
- Shapes, drives and monitors innovative communications approaches and resources to support the goals and objectives of Monsanto’s thought leadership program for the Technology organization
- Write, develop and manage approvals for news releases, media advisories, fact sheets and related media materials
- Manage an external public relations agency
- Build and maintain relationships with key consumer and trade media
- Identify ways to increase/improve Blackboard’s reputation through brand ambassadorship across employee base; execute on these plans working with cross-company teams when warranted
- Working closely with Sr. Director of Communications, provide internal communications support for the CEO and company’s management team; create consistency in messaging across business lines
8
Experience For Value Communications Senior Manager Resume
- Ensure brand communication plans are of high quality based on good understanding of business objective and market situation
- Develop, update and provide Policies, SOPs and Guidelines related to communications
- Develop and implement overall corporate communication strategy to achieve business objective
- Enhance employee engagement through internal communication
- Enhance organizational communication capability with in/external stakeholders
- Manage Aeronautics’ external websites and social media properties, including F-35 and CodeOne magazine, with responsibility for content strategy, resource planning, and performance standards for all owned communications channels
- Serve as Aeronautics liaison to the Corporation’s advertising agency of record
- Lead marketing communication position to develop, enhance and execute programs to connect our customers, across platforms, in both online and offline environment
9
Experience For External Communications Senior Manager Resume
- Full accountability in supporting key business drivers KPIs that include Gross Adds, churn, net adds, ARPU, revenue for Broadband, Singtel TV and OTT products
- Fully accountable in supporting all Go-To-Market plans for Broadband, Singtel TV and OTT products. This includes above-the-line and below-the-line communications, as well as promotional efforts like road-shows, events, and concerts in public areas and engagement activities in the community, as well as efforts to enhance customer experience
- Working with various business units and segment marketing to develop strategies and campaigns to acquire new / existing customers within the relevant segment. Maintain and alleviate brand affinity for our home services, as well as retain customer engagement across the various segments
- Min 5 years relevant working experience in a consumer environment and experienced in dealing with creative and media agencies for fast turn-arounds. Knowledge in digital marketing and platforms
- Strong organizational and project management skills with the ability to multi-task, and good interpersonal skills
10
Experience For Communications Senior Manager, Transportation Resume
- Adaptable to a fast paced environment with the constant need for changes due to the nature of the business
- Personal interest in TV content
- Develop and drive internal communications strategy and planning. Continually seek out and learn about best practices to make a positive impact on the direction of communications within Xilinx
- Collaborate with partners across functions globally to support communications execution (building narratives about business initiatives, projects, product launches, and people)
- Partner with marketing, external communications, and other communications partners on integrated communications plans (policy, product launches, PR, social)
- Provide strategic communications counsel to executives to cultivate thought leadership
- Lead operations, writing, editing, and distribution of content across diverse channels including intranet, email, newsletters, social media, recruitment sites, live events, digital signage, etc
List of Typical Skills For a Communications Senior Manager Resume
1
Skills For Marketing Communications Senior Manager Resume
- Strong analytical, persuasion and influencing skills
- Communications, public relations or related experience including 2+ years managerial experience
- Experience: 7+ years of experience in communications, public relations, or marketing
- Exhibits skills in writing drafts independently based on analysis of resource material, with clear and concise language
- Demonstrated experience working on crisis communications would be ideal
- 10+ Experience managing multiple projects, leading cross-functionally and influencing stakeholders
2
Skills For Corporate Communications Senior Manager Resume
- Experience in setting strategy and developing leadership messaging
- Proven success navigating complex work environments, leveraging matrixed resources, services and platforms
- Skilled in leading and managing a team of professionals
- Experience in marketing/communications, Marketing Communications or similar
- Experience managing a full-service marketing/communications team
- Experience marketing and promoting to the defense and government audiences
3
Skills For Internal Communications Senior Manager Resume
- Demonstrates comfort with different writing styles and formats depending on the audience
- 7+years’ experience in a corporate communications department or PR/communications agency developing and implementing corporate communications programs
- Effective marketing program planning that aligns to EY’s broader BMC objectives and to the business strategy of Financial Services, China
- Knowledge/experience serving warehouse-based employees
- Experience in a variety of communications disciplines, including corporate communications
- Experience in preparing executives for Q&A with the media
- Experience managing outside support agencies such as ad agencies, PR firms, and analyst groups
- Experience using SharePoint and Marketo
4
Skills For Digital Communications Senior Manager Resume
- Comprehend and leverage market, industry and customer data to build effective promotional strategies
- Experience with digital/social media and associated performance measurement analytics/tools
- Experience with outside agency/support company management
- Knowledge of consumer industry and/or experience therein
- Corporate communications experience in an agency or corporate environment
- Self-directed and able to operate and execute independently with minimal supervision
5
Skills For Communications Senior Manager Franchise Iberia Resume
- Internal or external communications experience for large organizations
- Experience with audience/market research, analysis and best practices
- A/V experience and abilities to ensure successful meetings
- Experience in working with Investor Relations and Financial Communications for a public company would be ideal
- Good understanding of the media landscape
- Experience working with media or analysts
6
Skills For Marketing & Communications Senior Manager Resume
- Issues management/crisis communications experience (corporate, govt., non-profit and/or PR agency)
- Understanding of Accenture’s area of business and overall business strategy
- Comfortable with allowing – and even encouraging – others to communicate on the company’s behalf
- Deep understanding of evolving communications trends and channels
- Secure grasp of spelling, grammar, writing mechanics, and punctuation fundamentals
- Speaks clearly when conveying messages, both one-on-one and in small groups
- Drive alignment between corporate PR and brand PR strategies to creating greater awareness of Kimberly-Clark, its brands, strategies, and senior leaders
7
Skills For Internal & Executive Communications Senior Manager for Accenture Strategy Resume
- Support communicators embedded in the business units and countries in dealing with external communications needs and opportunities
- Advanced English level. (Excluding)
- Availability to travel (Excluding)
- Work in a face-paced environment while juggling a multitude of projects
- Prepares and delivers clear, well-organized presentations
8
Skills For Value Communications Senior Manager Resume
- Looks for opportunities (even if “one off”) to help others develop and tell a story that aligns with the company’s interests
- Familiar with social media and employee collaboration platforms
- Understanding and accepting PR/Communication as a powerful and crucial business tool that directly impacts the delivery of business goals and corporate earnings
- Global communications experience with an in-depth understanding of reputation management, media relations, and crisis communications with experience implementing programs across multiple cultures
- Academic and practical experience with a wide range of communications and analytical methodologies
- Develop effective measurement criteria to evaluate communications programs; incorporate changes into the communications program based upon measurement results
- Manage external agency partners to ensure effective and efficient use of their expertise to meet Communications objectives
- Excellent oral and written expression
9
Skills For External Communications Senior Manager Resume
- Extensive successful experience in public relations
- Provide counsel to senior leaders on communications strategies
- Ensure the company’s messages are clear, relevant, consistent, credible and timely for all identified audiences
- Manage the development of press releases, talking points, FAQs, positioning statements, videos, web content, speakers’ bureau, new media outreach, and other communication materials
- Manage, monitor and develop strategies to proactively anticipate and mitigate potential issues and crises for the company globally
- Manage Kimberly-Clark’s external website and social media presence
- Collaborate as part of a larger team with counterparts across the communications function, to drive digital and social media excellence
- Provide expertise and counsel to Communications colleagues and Leaders on digital strategy, content development and amplification (owned, paid and earned), reputation management, social listening and measurement
10
Skills For Communications Senior Manager, Transportation Resume
- Understand business objectives, strategies and the market conditions (including opportunities and risks) affecting the business and be able to interpret these into robust digital communications plans
- Supervise the development and execution of digital communications plans aligned with Boeing objectives, customer requirements and external market conditions
- Oversee and support digital Communication specialists as they develop and execute program-specific communications plans in support of program business priorities
- Ensure smooth operations of Digital Communications Team. Lead, coach and mentor specialist-level communicators to exemplify Boeing behaviors and values; achieve high performance and professional development
- Responsibility and management of social media budget/s ensuring smart and effective spending/allocations
- Creating and implementing digital communications plans, strategies and tactics
List of Typical Responsibilities For a Communications Senior Manager Resume
1
Responsibilities For Marketing Communications Senior Manager Resume
- Experience working directly for public relations agencies or managing as a client
- Experience in managing disparate stakeholders across dotted lines
- Knowledge of the book and audiobook publishing industry and/or experience therein
- Corporate communications experience with 5+ years in employee communications, in a multinational organization of at least 2,000 global employees
- Experience in the wealth management industry
- Understanding and utilizing social media platforms as a tool for reputation management and engagement
- Understanding of international media landscapes
2
Responsibilities For Corporate Communications Senior Manager Resume
- Managing international territories and media relationships
- Focus on driving messages to key audiences, including employees, clients, and the media and promoting the company’s brand, products, and services
- Comfortable interacting with senior management, ability to oversee and counsel during media interviews
- Develop and execute financial and legal communications strategies creating a bench of reporters following Dolby quarterly
- Monitor media and key and emerging developments globally to create plans and messaging
3
Responsibilities For Internal Communications Senior Manager Resume
- Coordinate all employee messaging and communications globally
- Handle the internal communication planning for, and response to, crisis situations
- Take ownership of the marketing and communication budget
- Manage projects to ensure content and messaging consistency across the franchise division
- Cultivate strategies for current and existing products, launches, and promotions
- Collaborate with operations, franchise development and marketing to define and uphold vision for the franchise network
- Work closely with the operations, franchise development and marketing teams to ensure all communications needs are met
4
Responsibilities For Digital Communications Senior Manager Resume
- Attend and assists with planning of advisory council meetings
- Facilitate action based off meeting discussions and assist with implementation plan
- Comfortable with a short learning curve on financial products
- Large percent of time performing desk-based work (computer, telephone) is required
- Plan and contribute to global earnings employee meetings and communications
- Establish and lead intranet strategy, content, and governance
5
Responsibilities For Communications Senior Manager Franchise Iberia Resume
- Manage activities of outside consultants/vendors to ensure that projects are consistently on time, within budget, and meet the company's standards of quality
- Implement measurement tools and metrics to ensure that internal communication efforts build meaningful engagement and meet/exceed targets. Reevaluate plans regularly to check progress
- Manage sensitive and confidential situations with diplomacy and keen judgment
- Maintain the accuracy and relevance of wealth management-related information on CGWM’s external website and Intranet
- Coordinate day-to-day administration of marketing approvals to ensure alignment to business/corporate strategy and brand and compliance standards, including but not limited to: local advertising and sponsorships, events, newsletters, social media, websites and promotional items
- Serve as a critical component of the knowledge centre for CGWM Canada administration, policies and procedures
6
Responsibilities For Marketing & Communications Senior Manager Resume
- The ability to capably lead assertive conversations
- Passion for executional excellence
- The ability to thrive in a fast-paced, high-intensity work environment
- A natural sense of urgency and initiative, with the ability to work on multiple projects simultaneously
- Familiarity with public relations practices and the French language is an asset
- Proficiency in MS Office applications, Adobe Creative Suite and OFTs (HTML an asset)
- Plan and execute all aspects of the marcomms strategy Take ownership of the marketing plans for the region, both in regards to the consumer strategy and the business strategy (B2B and B2B2C)
- Ensure the department works in an integrated way with the CEEMCA and EMEA teams
7
Responsibilities For Internal & Executive Communications Senior Manager for Accenture Strategy Resume
- Support the development of new channel or product launches through markcomms strategy
- Develop and improve ROI measurements for all marketing activities in cooperation with HCD, Heads of Ad Sales, to guarantee all activities are guided by effectiveness and efficiency considerations
- Actively look for opportunities to further integrate all marketing activities of the channel portfolio with activities in the EMEA, DNI and DCI network such as sharing of material, supporting the exchange of information
- Manage, coach and inspire a team with current direct reports, and several external agencies. The role also requires operating in an international matrix system
- Develop and improve ROI measurements for all marketing activities in cooperation with HCD (Head of Commercial Development), Heads of Ad Sales, to guarantee all activities are guided by effectiveness and efficiency considerations
- Integral member of team responsible for brand management of Midas and Big O Tires
- Develop and implement integrated communications strategy across the franchise network
8
Responsibilities For Value Communications Senior Manager Resume
- Develop strategies to increase Associate and franchisee awareness and promote productivity
- Oversee franchise communications calendar
- Write, edit, draft, create and distribute internal and external communications (memos, press releases, remarks, video scripts, newsletters) and other franchise-related communications
- Corporate communications experience with 8+ years in employee communications, in a multinational organization of at least 2,000 global employees
- Lead franchise communications meetings to establish new outreach opportunities
- Correspond with franchisees and external stakeholders to keep them informed of Midas and Big O Tires developments
- Participate in meetings, conference calls, etc. as needed
9
Responsibilities For External Communications Senior Manager Resume
- Oversee a team that, researches, designs, and develops creative new ideas, state-of-the-art technologies, new methods, marketing tools and best-in-market business partners to transform the way the Company conveys the benefits and value of our offerings
- Consult on branding, marketing, and product and services positioning, in support of Boeing business units, subsidiaries, internal organizations and new business ventures
- Coach, counsel, mentor and provide developmental opportunities and job assignments to enhance performance and expand capabilities of employees
- Create a culture of continuous improvement by communicating/deploying enterprise best practices and employee engagement to improve cost, quality, delivery, employee job satisfaction and customer satisfaction
- Lead organizational initiatives to evaluate and improve programs, products and processes
- Establish partnerships and relationships with internal and external customers, stakeholders, peers, and direct reports
10
Responsibilities For Communications Senior Manager, Transportation Resume
- Build strategic partnerships with external agencies and organizations to advance Boeing's objectives. Apply expertise in budget management principles and practices to ensure realistic budgets are set and attained for multiple projects across the organization
- Guide the development and implementation of policies, procedures and documents in order to ensure consistent execution of processes within organization in support of Boeing and regulatory requirements
- Develop organizational and business strategies, goals, objectives and related metrics to ensure alignment with Company vision/strategy. Measures progress to plan. Holds team accountable for achieving goals
- Support the VP of Global Corporate Communications in coordination with local business, content and marketing leaders, to develop disruptive global communications strategies to increase category and brand awareness
- Identify and implement global communications processes and protocols that are effectively coordinated between territories
- Support the development and review process for Global Communications materials including press releases, media pitches, Q&As, imagery, and toolkits
- Liaise with territory’s local communications teams and/or PR vendors on local execution of global strategy, and analyze/report back launch plans and results to leadership
- Establish and maintain relationships across the organization to ensure every customer-facing opportunity is maximized and communications successes are amplified
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