Web Analyst Resume Sample
Verda Stroman
57407 Hackett Alley,
Boston,
MA
+1 (555) 801 0235
Work Experience
Senior Web Analyst
04/2017
-
PRESENT
Phoenix, AZ
- Partners with internal stakeholders to understand key business goals and assists in the identification of insights required to improve our customers’ experience
- Previous experience as a data analyst
- Have excellent written and oral communication skills, with demonstrated interpersonal and relationship management capabilities
- Thrive in a varied, fast-paced and result-driven environment, with clear understanding of responsibility and accountability; work well under pressure, always keeping internal clients’ needs at the forefront
- Design, create and automate weekly, monthly, and quarterly analytics dashboard and reports as well as meaningful Key Performance Indicators (KPI’s) for all UA technical content, including executive summaries and custom reports as needed
- Advocate for doc architecture improvements that help customers use Oracle’s UA products more effectively
- Analyze web traffic and site behavior to gain customer insights, support content strategy and architecture decisions, and deliver improved customer experience with Oracle’s UA technical content
- E-commerce experience with special emphasis on expert interpretation of web visitor behavior based on clickstream and conversion history
- Experience leading analytics projects designed to track, analyze and report on e-commerce merchandising performance
Web Analyst
07/2012
-
11/2016
Chicago, IL
- Documented effective group participation skills in a worldwide cross-functional task force
- Documented ability to work effectively with technical stakeholders
- Expert capability in SQL or other coding tools for data filtering and aggregation
- Advanced experience using Adobe SiteCatalyst, Discover or Insight
- Advanced experience with web tracking technologies and systems
- Database experience with large, complex data marts
- Expert capability with data delivery and dashboarding tools: Excel, Tableau, Keynote, etc
- Experience in applying statistical and inferential methods to solve analytical problems
Junior Web Analyst
07/2009
-
03/2012
Dallas, TX
- Familiarity with the web visitor behavioral differences between American, European and Asian markets
- Familiarity with the differences between web visitors and app users in a retail environment
- Hands-on experience supporting managing web marketing or email marketing programs, especially SEM, SEO, affiliate networks and display with visitorclickstream data UX system analysis using tools such as ClickTale and Tealeaf
- Primary responsibility for investigating, extracting and translating data into business insights and communicating to business managers
- Documented ability to work effectively in a multi-functional team environment
- Experience and comfort with presenting findings verbally to groups
- Demonstrable ability to deliver clear and actionable data in person and through standard reporting tools
Education
Washington Adventist University
2005 - 2009
Bachelor's Degree in Business
Professional Skills
- Strong analytical mind set and skills, specifically demonstrating excellent problem-solving skills
- Strong analytical mind set and skills, specifically demonstrating excellent problem solving skills
- Excellent computer skills, including experience with Excel pivot tables and SQL
- Excellent stakeholder management experience, and strong project management experience
- Strong quantitative skills applying logical thought process to problem solving
- Strategic thinker with excellent quantitative, analytical, problem solving and planning skills; ability to translate metrics into actionable proposals
- Strong communication skills to listen, engage, and present to numerous stakeholders including Product, Sales, Service, and Engineering teams
How to write Web Analyst Resume
Web Analyst role is responsible for excel, analytical, technical, analysis, advanced, presentation, sql, organizational, planning, microsoft.
To write great resume for web analyst job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Web Analyst Resume
The section contact information is important in your web analyst resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Web Analyst Resume
The section work experience is an essential part of your web analyst resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous web analyst responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular web analyst position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Web Analyst resume experience can include:
- Strong communication skills and ability to interact with many types of people at all levels of experience (technical to creative – executive to entry level)
- A strong understanding of web services and database skills
- Provides support to Web Developers, project leader, and project consultants. Demonstrated planning and organizational skills
- Strong team player mindset with excellent track record of success in highly matrixed, fast-paced environments with changing priorities
- Strong written and spoken communication skills that can be tailored to both the executive or technical stakeholder
- Strong communication skills to explain complex data, analyses, and findings
Education on a Web Analyst Resume
Make sure to make education a priority on your web analyst resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your web analyst experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Web Analyst Resume
When listing skills on your web analyst resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical web analyst skills:
- Self-starter with strong time management/prioritization skills and the ability to handle multiple projects at a time
- Strong analytical skills with solid foundation in data analysis
- Communication skills, ability to communicate effectively with all levels of staff
- Understanding and addressing web related issues, operates effectively for quick turnaround of enhancements, fixes and solutions
- Strong problem-solving skills are essential, along with an ability to manage a varied workload and working to tight deadlines
- Strong analytical and reporting skills particularly using Adobe Analytics
List of Typical Experience For a Web Analyst Resume
1
Experience For Senior Web Analyst Resume
- Proven track record of improving conversion, increasing engagement and enhancing user experience
- Experience working in web analytics or related area. Working in the Retail industry or with multi-channel data strongly desired
- Effectively respond to ad-hoc reporting requests from brand leads, merchants, other Marketing teams
- Demonstrated, working knowledge of tagging, reporting and developing enterprise solution design documents using Adobe Analytics,
- Experience in developing reports and providing meaningful insights using various analytics tools
- Professional experience packaging analysis in clear and concise reports, developing presentations and presenting findings to all levels in the organization
- Strong aptitude for troubleshooting technical issues, engineering systems, and services and developing creative solutions to technical and customer challenges
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate the purchase cycle
2
Experience For Digital Web Analyst Resume
- Experience of working with marketing teams desirable
- Digital Marketing experience briefing creative with web based file types and eCommerce creative formats
- Experience distilling and presenting complex quantitative analysis
- Experience with the Google Marketing Suite (Analytics, Tag Manager, testing)
- Experience in A/B testing and site optimization using platforms such as Maxymiser/Monetate/Optimizely
- Experience using testing platforms such as Monetate, Maxymiser, Optimizely or similar
- Strong understanding of A/B testing methodologies
- Advances the understanding of the digital consumer decision journey by performing website behavior and customer experience analysis
- Excellent understanding of data collection and tagging structure best practices
3
Experience For Technical Web Analyst Resume
- Experience in other web analytics desirable (Google Analytics, Webtrends and Web tagging/tracking techniques)
- Proven capability to develop and create clear and detailed processes supporting a preexisting brand strategy
- Demonstrated understanding of integrated digital activities, technology dependencies and quality assurance in executing digital solutions
- Experience in marketing analytics or database marketing
- Advanced experience implementing and using Adobe Analytics required
- Experience in web analytics implementation including Google Analytics, Adobe Analytics, and troubleshooting required
- Experience in other marketing tools like Monetate, Webtrends or IBM’s marketing suite
- Graduate (or equivalent) with experience in providing online marketing insight, ideally gained in a fashion retail / online environment
4
Experience For Junior Web Analyst Resume
- Work closely with technology team, agencies, and/or Adobe consultants to QA site coding and validate metrics reporting for new pages and content
- Manage work queue and prioritize new reporting requests, ad hoc analysis and reporting issues
- Experience in designing and managing dashboards through tools such as Google Data Studio
- Experience with data mining tools: R, SAS, etc
- Experience with common shell scripting tools: unix, python, apple script, Swift etc
- Experience with multivariate testing and personalization and relevant solutions (e.g. Convert, Optimizely, Monetate, Maximizer)
- Experience with paid media data/analytics and ad-serving tools (e.g. Google AdWords, DoubleClick, Facebook, Twitter, etc.)
- Determine revenue potential of competing projects to inform priority decisions
5
Experience For Marketing Web Analyst Resume
- Support implementation of Omniture on key web site, including business requirements, variables setup and validation
- Experience working within a similar filed
- Acts as a liaison between IT, Business Team and analysts to insure correct data is being captured, validated and available for teams to consume that data
- Analytics experience with focus on in-depth analytics and reporting
- Experience working with Google Analytics or Adobe Analytics
6
Experience For Senior Web Analyst / Developer Resume
- Experience turning large amounts of data into concise client-friendly findings and recommendations
- Hands-on experience with the Adobe Marketing Cloud
- In web and mobile analytics with online marketing and e-commerce experience
- Prioritize multiple objectives within a constantly changing environment
- Extensive experience of using industry-standard Analytics tools (especially Adobe Analytics)
7
Experience For Web Analyst Lead Resume
- Experience in using and/or ability to adapt to various analytics platforms such as GA, Omniture, IBM Analytics etc
- Knowledge and experience working with front-end technologies such as HTML, CSS and JS
- Analytics experience with focus on in-depth analytics and reporting
- Experience using basic javascript, Regex and Data Layers
- Comprehensive experience of analysis and reporting of digital campaigns, customer journeys, web orders and revenue
- Demonstrable hands-on experience using Adobe Analytics (Omniture)
- Validation and testing of reports to ensure accuracy and quality of information
- Analytics/BI and product management experience working alongside Agile development teams
- Relationship building. Build and maintain strong relationships across teams: IT, CPA.com, AICPA Digital, Member Value, SCO
8
Experience For Temporary Associate Web Analyst Resume
- Experience using web analytics tools such as Google Analytics, Adobe Analytics or equivalent
- Experience in data visualisation, BI reporting and optimisation tools
- Demonstrate subject matter expertise in digital marketing platforms – e.g. Doubleclick, AdWords, tag management systems, etc
- Experience working directly with business in a commercial environment
- Experience with an HTTP/HTTPS debugging proxy tool (e.g. Charles, Fiddler, Firebug, Etc)
- Extensive experience with Adobe Marketing Suite
9
Experience For Web Analyst DTC Resume
- Build strong working relationships with key partners and business leads
- Experience as a digital analyst focused on aggregating customer interactions into a complete customer profile
- Experience using HTML and CSS at an intermediate level
- Experience in technical troubleshooting as it relates to websites, browsers, and related tools on Mac, PC, and mobile platforms
- Experience developing websites in Drupal
- Demonstrate a awareness of web development challenges as they relate to making websites accessible
10
Experience For Data Web Analyst Resume
- Very good knowledge of Adobe Analytics, knowledge of SAS Sitetracking as additional asset
- Experience in customer journey mapping
- Demonstrates an interest in web analytics and online marketing developments
- Experienced in interfacing with major stakeholders and business leaders throughout a company
- Experience with A/B tests and interpreting results
- Validate current tracking and measurements
- Experience working with Adobe Analytics; both with analysis and implementation
- Experience in web analytics methodologies, testing competitive analysis
List of Typical Skills For a Web Analyst Resume
1
Skills For Senior Web Analyst Resume
- Demonstrate strong understanding of business issues and operate using independent judgement with little oversight
- Excellent problem-solving skills and meticulous attention to detail
- Strong analytical skills; ability to analyse a variety of data types from a range of sources, draw conclusions, and develop actionable recommendations
- Possess excellent presentation skills, with the ability to influence colleagues and cross-functional teams
- Self-motivated individual, with excellent communication skills who is keen to learn within a team
- Strong organisational skills and attention for detail
2
Skills For Digital Web Analyst Resume
- SQL skills or experience an advantage
- Strong SQL skills would be advantageous but not essential
- Excellent oral and presentation skills to communicate evolution of data to insight
- Exceptional interpersonal skills and a proven ability to work with highly collaborative, diverse people in a cross-functional environment
- Excellent project management skills; Ability to manage concurrent projects and tasks in a dynamic environment
- Strong report creation and data visualization skills with Excel, Tableau, or other software
- Strong to Expert Excel skills
- Excellent (written and oral) communication and problem solving skills
- Transform data into insightful analytics, strong Excel skills necessary
3
Skills For Technical Web Analyst Resume
- Excellent communication skills and ability to explain complex concepts to a non-technical audience
- Advanced experience defining, creating, validating and maintaining advanced custom reports and dashboards
- Experience working in a fast paced and effective Analytics. Insight or Merchandising function, preferably in an online eCommerce role (ideally within retail)
- Advanced quantitative skills applying logical thought process to problem solving
- Advanced problem solving and troubleshooting skills and the ability to facilitate the resolution of complex issues with innovative solutions
- Demonstrate understanding of business issues and generally operate using independent judgement with little oversight
- Effectively communicate results of analyses to business segment stakeholders, providing actionable marketing and technical recommendations
- Excellent individual time and priority management to make sure work is adding value to the business
- Solid knowledge of user experience principles as well as best practices and evolving trends in digital analytics
4
Skills For Junior Web Analyst Resume
- Demonstrated experience working with web analytics platforms: Adobe Analytics or Google Analytics
- Experience with an organization that operates a large, customer-facing website
- Demonstrable communication, influencing and relationship skills in a virtual, matrix environment
- Strong experience in statistical modeling and optimization techniques
- Have proven experience with conversion rate optimisation (AB testing, MVT)
- Communicate complex data effectively to a variety of audiences via a variety of means (verbal, visual, written)
- Strong hands-on JavaScript, AJAX and jQuery experience
5
Skills For Marketing Web Analyst Resume
- Extensive and proven experience with Tag Management Systems, ideally GTM however others such as Tealium & DTM are welcomed
- Team player skills and flexible enough to cope with unexpected situations
- Analytical, detail oriented organizational skills
- Apply your analysis skills to mine through our digital data and communicate results to key stakeholders
- Advanced skills with Microsoft Office specifically with Excel and PowerPoint
6
Skills For Senior Web Analyst / Developer Resume
- Create effective presentations, with strong business narrative
- Advanced SQL skills in combination with a highly numerate and analytical mindset with a focus on the customer and the commercial benefits of making changes
- Between 1 – 4 years of previous Web Analyst experience (We are open to all industry experience!)
- Oversee 3rd party vendor relationships, data integrations and effectively use available data
- Presentation skills, ability to present findings as well as train staff on analytics tools, as appropriate
- Sharp organizational skills and the ability to multi-task in a fast-paced environment
- First class communication skills – ability to influence at all levels of the business
- Communicate and work effectively with different teams and stakeholder groups
7
Skills For Web Analyst Lead Resume
- Ensure all test results are completed and shared in a timely manner, and communicate results effectively by telling the story behind data
- Working knowledge or exposure to reporting dashboards such as Power BI is a strong asset
- Understanding and/ or experience in using Tag Management Solutions
- Building strong relationships with other key departments in the business to provide key insights and recommendations
- Strong knowledge of web analytics reporting and insights gathering including understanding of tracking / floodlight code application
- Experience with database querying tools, languages and analytical platforms supporting database marketing, including SQL
8
Skills For Temporary Associate Web Analyst Resume
- Demonstrable experience leading and managing SEO/SEM, marketing database, social media and/or display advertising campaigns
- Experience gathering business/technical requirements, designing solutions, and communicating recommendations
- Experience in Adobe web analytics tools, ideally in a publishing environment (Ad Hoc Analysis/Discover, and SiteCatalyst and tagging/tracking implementation)
- Proven success in engaging, influencing and managing stakeholders well
- Experience developing various forecasting and analytical models utilizing tools such as Excel
9
Skills For Web Analyst DTC Resume
- Previous experience in designing, maintaining, and analyzing web metrics
- Experience in database marketing analysis including analytics, response analysis, ROI analysis, customer profiling or equivalent
- Experience with Tableau, creating, designing reports, and providing analysis from reports
- Experience in producing reports on data for regular updates; including proactive and reactive reporting and KPI dashboards
- Hands-on experience in analysing web behaviour ('clickstream') data using SQL
10
Skills For Data Web Analyst Resume
- Strong understanding of higher education business processes and education trends
- Experience with A/B and multivariate testing tools such as Adobe Target
- Experience working in Agile Teams and Daily Serums
- Great in designing concepts that add value to the customer experience
- Experience of using a Web Analytics package and Google Adwords
- Strong commercial awareness and understanding of P&L
- Be able to demonstrate previous instances of communicating actionable insight
- Experience of working as a web/commercial analyst
List of Typical Responsibilities For a Web Analyst Resume
1
Responsibilities For Senior Web Analyst Resume
- Communication skills of the highest level, with an ability to converse effectively with different levels within the organization
- Independently prioritize workload as well as effectively collaborate in a team environment
- Excellent communication skills and ability to interact with all levels of management, end users and technical resources
- Experienced in prioritising multiple streams of work for yourself and others, focussing on those with the most value
- Validate quality, consistency, accessibility and structure of data, validate models and ensure preparation of data for machine learning algorithms
- Good experience with communicating with Developers and their requirements
- Strong understanding and demonstrable practical experience of web technologies
- Able to prioritize, problem solve, and innovate to deliver on business objectives Excellent attention to detail
2
Responsibilities For Digital Web Analyst Resume
- Exceptional communication skills, with both technical and non-technical audiences
- Develops data consolidation and validation models
- Exceptional communication skills with both technical and non-technical audiences
- Data consolidation and validation of content
- Solid experience in an analytical role working with large data sets
3
Responsibilities For Technical Web Analyst Resume
- Proven experience in a B2C E-Commerce environment
- Coaching/ upskilling stakeholders, enabling them to access our digital data
- Working alongside User Experience team to propose and track on-site optimisation tests
- Experience supporting application load testing and performance tuning applications
- Work experience in marketing, advertising or media
4
Responsibilities For Junior Web Analyst Resume
- Comfortable understanding HTML and JavaScript code and experience working with front-end web developers on website optimization projects
- Strong proficiency in working within Excel with large data sets and utilizing pivot tables and lookups
- Experience with visual reporting and dashboarding tools (Tableau, etc.)
- Create strong and trusting working relationships with key client stakeholders, strategic, creative and account teams
- Experience using Google Analytics, Google Tag Manager, and implementing scripts
- Experience with utilizing and working with various data visualization tools
- Experience analyzing digital marketing performance with tools like Adobe Data Workbench, Adobe Site Catalyst, etc
5
Responsibilities For Marketing Web Analyst Resume
- Experience in evaluating and implementing suite of web analytics tools
- Experience leading cross-functional initiatives and driving actionable plans across a variety of teams based on analytics insights
- Experience working with the business to understand their reporting and analytics needs - don't need to create requirements
- Three years’ experience with Adobe Digital Marketing suite, SiteCatalyst and Ad-Hoc Analysis, as well as Google Analytics
- Three years of experience in advanced web analytics methodologies such as experimentation and testing, competitive analysis, surveys and market research
- Handle conflicting priorities and meet deadlines in a fast-paced environment
- Experience with tracking and measurement implementations across web, mobile, and our web-based apps (e.g. Blizzard game launcher)
- Work experience with web or consumer behavior tracking and tag management
6
Responsibilities For Senior Web Analyst / Developer Resume
- Experienced in A / B, multi-variant testing, and ROI analysis
- Solid understanding of best practices in data analytics and statistical relevancy
- Monitor and analyze effectiveness of new features, web site changes, marketing campaigns and outbound programs
- Marketing, web analytics, e-commerce experience
- Experience reporting channel performance
- Proven success in e-commerce and analysing channels
- Reporting experience with Web Analytics tools (Adobe Analytics, Google Analytics)
- Knowledge and experience using analytical software and data retrieval tools, particularly Excel, SAS, or SQL
7
Responsibilities For Web Analyst Lead Resume
- Excellent technical knowledge of Web Analytics, ideally using Adobe Analytics before
- Experience working with a range of stakeholders and the ability to translate technical requirements into solutions
- Demonstrated ability to design experiments and to perform hypothesis testing
- Manage time and priorities while still driving multiple projects at once
- Experience supporting .NET applications and liS administration
- Experience building detailed business requirements
- Experience building detailed functional specifications
- Experience using Tableau or Google Data Studio
8
Responsibilities For Temporary Associate Web Analyst Resume
- Office environment which is safe and favorable to good working conditions
- Professional experience including Online/Internet/Ecommerce
- Direct and hands-on eCommerce tagging and data quality experience
- Experience with design and development of reporting tools and
- Provide feedback to allow for optimizing of customer experience
- Experience utilizing tools to track, measure and report websites
- Advanced knowledge of Web Analytics Implementation best practice, and hands-on practical experience managing complex implementations
9
Responsibilities For Web Analyst DTC Resume
- Experience of working with APIs
- Significant Adobe Analytics experience including use of dashboards, workspace, report builders etc
- Experience of advanced web technologies including tag management
- Cooperate with colleagues from sales and marketing and help them interpret collected data
- Practical Omniture experience required, preferably in an analyst or implementation capacity
- Experience with Java development, JavaScript libraries (jQuery, Ext JS), HTML, CSS, AJAX and JavaScript
- Experience with JSON, XML, CSS3/HTML5, Ext JS Framework, HTTP
- Experience with Search, Site Catalyst, Test &Target, Akamai CDN
- Proven ability to work creatively and analytically in high pressure environment
10
Responsibilities For Data Web Analyst Resume
- Experience with A/B and multivariate experiment tools (e.g Test&Target, Crazy Egg)
- Solid knowledge of website analytics tools (e.g., Google Analytics, Omniture
- Experience with Adobe Site Catalyst or Google Analytics
- Experience with Cognos
- Media platform experience (AMO, adobe social or likewise)
- Demand gen native platform experience
- Strong proficiency in Microsoft Word, PowerPoint
- Performs research and analysis to validate if the detailed solution is the best fit to meet the requirements
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