SEO Manager Resume Sample

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Nicola Gerhold
67342 Quinn Spurs,  San Francisco,  CA
+1 (555) 619 9089

Work Experience


SEO Manager
07/2015 - PRESENT
San Francisco, CA
  • Determine growth strategies, rank prioritize initiatives based on efforts vs reward, implement change across the organization, and deliver measurable audience and revenue growth
  • Create and execute strategic SEO roadmap across technical site optimization, external link acquisition, internal link strategy, and product-content development
  • Develop and clearly articulate business cases for SEO investment tying outcomes to measurable KPIs including revenue and customer acquisition
  • Manage execution of organic search strategies including regular site audits, comprehensive keyword research, inbound link generation, product-content generation, and competitive analysis
  • Work cross functionally to execute and launch systematic A/B or multivariate tests, optimize existing landing pages, and launch new pages
  • Have full responsibility for executing the SEO strategy, analysis and best practice globally
  • Work with various teams to drive SEO in content creation and content programming
  • Understand the role content plays in SEO and ensure that all content is optimal for SEO
Senior SEO Manager
05/2011 - 01/2015
San Francisco, CA
  • Be responsible for competitor analysis as well as working with external and internal teams on technical audits & recommendations
  • Report and feedback to the business on SEO campaigns
  • Watch popular SEO publications and blogs to stay updated on the latest innovations, tools, and techniques
  • Lead and manage a small SEO team
  • Five to seven years of experience in search engine optimization and marketing with a background in marketing, advanced mathematics or statistics
  • Progressive experience with E-commerce technology and proven track record of business-to-consumer SEO practices
  • Have a thorough knowledge of search ranking factors
SEM / SEO Manager
03/2006 - 12/2010
San Francisco, CA
  • Have managed a team of content writers, link builders, bloggers and social media marketers
  • Detail oriented, excellent communications skills, conceptual, can work under pressure of deadlines and multi-task
  • Work independently and quickly, and as part of team to execute tasks.Solid understanding of search engines, their algorithms, and their spiders.Knowledge and experience with Dreamweaver or equivalent
  • Microsoft Office products including Word, Excel, Powerpoint. Web site analytics programs helpful but not required
  • Oversee the execution of the holistic SEO strategy across the Domain Group, in regard to keyword strategies, content, site, architecture, and link-building
  • Drive prioritisation of SEO initiatives across the group
  • Monitor the day-to-day performance of the business's SEO activity efficiency

Education


Southwest University
2001 - 2005
Master's Degree in Marketing

Professional Skills


  • Excellent communication (both written and verbal) and presentation skills – proven experience of presenting data to a non-technical audience
  • Be able to demonstrate strong, confident influencing skills
  • Very strong analytical skills with a demonstrated ability to leverage data to inform decision-making
  • Very strong analytical skills with demonstrated ability to leverage data to inform decision making
  • Excellent collaboration and communication skills and the ability to respond positively to shifting priorities and demands
  • Strong project management skills: experience running several concurrent projects with multiple tasks/stakeholders across many international markets
  • Excellent communication skills (written and verbal); proven ability to work with cross-functional teams to drive execution against project milestones

How to write SEO Manager Resume

SEO Manager role is responsible for excel, analytical, interpersonal, analytics, organization, advanced, presenting, microsoft, technical, seo.
To write great resume for seo manager job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For SEO Manager Resume

The section contact information is important in your seo manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your SEO Manager Resume

The section work experience is an essential part of your seo manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous seo manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular seo manager position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative SEO Manager resume experience can include:

  • Demonstrated understanding of technical SEO skills, including the ability to evaluate HTML, CSS and JavaScript
  • Excellent writing/editing skills (advanced level)
  • Excellent verbal and written communication skills, comfortable presenting ideas at all levels within the business
  • Good verbal skills to perform training sessions for other departments of the company
  • Excellent verbal and written communication skills and comfortable presenting results to senior stakeholders
  • Demonstrate and understand call-to-actions, copy flow to readers, writing effectively to capture interest quickly

Education on a SEO Manager Resume

Make sure to make education a priority on your seo manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your seo manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in SEO Manager Resume

When listing skills on your seo manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical seo manager skills:

  • Strong analytic skills and attention to detail, with excellent excel skills, as ability to identify trends and capitalise on opportunities is required
  • Very strong analytical skills with a demonstrated ability to leverage multiple data sources to inform decision-making
  • Excellent Excel skills and a developed ability to analyse data and provide evidence based recommendations
  • Highly skilled in developing effective keyword targeting strategy, prioritizing SEO initiatives, and executing on planned SEO tactics
  • First-class influencing skills, including experience working within a large matrixed organization
  • Strong Excel modeling skills including use of pivot tables; proficiency in PowerPoint and presenting to large groups

List of Typical Experience For a SEO Manager Resume

1

Experience For Senior SEO Manager Resume

  • Excellent problem solving and analytical skills with the ability to dig extensively into metrics and analytics
  • Strong business development and account management skills
  • Communicate SEO strategies effectively with other marketing teams and sales teams
  • Experience applying SEO analysis methods with proven success
  • 4+ solid years experience in Search Engine Optimization
  • Advanced skills in Google Analytics and at least basics in Google Tag Manager
2

Experience For Global SEO Manager Resume

  • High attention to detail with the ability to effectively multi-task in a deadline-driven atmosphere
  • Strength in developing and executing against SEO strategies that demonstrate a strong bias for action and delivery
  • Partner effectively with online operations, UX and digital marketing teams to implement, track and report on SEO initiatives
  • Communicate and work effectively with large matrix
  • Strong technical SEO knowledge - 3+ years experience
  • Experience with web analytics tools such as Site Catalyst or Adobe Insights and content management systems such as Adobe CQ/Web Experience Manager
3

Experience For SEM / SEO Manager Resume

  • Proven experience as Senior SEO Team Lead, SEO Manager, SEM Manager or similar role (3+ consecutive years)
  • Cultivating excellent relationships senior stakeholders at agencies, in the BUs across PR, marketing and .com
  • Working with clients at all levels to build on existing and create new strong relationships
  • Validate SEO efforts and thinking through defining content marketing tests and elaborating results
  • Experience in search engine marketing, content marketing or social media marketing
  • Good understanding how paid search works, managing PPC accounts, optimizing ad spend and ads to improve performance
  • Strong understanding of Search Engine Marketing (SEM), Social Media and eCommerce
4

Experience For Group SEO Manager Resume

  • Experience working with Conductor, Google Analytics, Webmaster Tools, Tableau, Screaming Frog and DeepCrawl
  • Deep understanding and experience implementing best practices
  • Technical – Work directly with the development team to implement effective coding for SEO
  • A strong understanding of SEO principles, tools, and data analysis
  • Experience driving rankings and traffic growth on highly competitive keywords
  • Hands on experience with keyword research, competitive analysis, local search optimization, mobile SEO, and SEO reporting
  • Extensive knowledge and working experience of Google Analytics, Google Webmaster Tools and equivalent search engine tools
  • Strategically prioritize content initiatives based on region’s unique business requirements and cultural mindset
  • Solid foundation across Technical, Off-Page and On-Page aspects of organic search
5

Experience For Asst SEO Manager Resume

  • Use proven SEO tools and techniques to understand competitor SEO keywords and strategies
  • Identify SEO risks and opportunities and prioritize recommendations for improvement
  • Experience developing and executing Search Engine Optimization strategies
  • Proficiency in Google Analytics, and strong knowledge of HTML, CSS, JavaScript
  • Devise appropriate and effective systems/approaches for data collection
  • Foster strong relationships at all levels of management
  • Demonstrates ability to independently learn
  • Experience pitching, upselling and writing proposals
6

Experience For Amazon SEO Manager Resume

  • Experience analyzing data, finding insights and presenting the findings to internal and/or external stakeholders
  • Experience using issue and project tracking software
  • Experience with a range of digital marketing channels including paid/organic search, social media, display media, and sponsored content campaigns
  • Conduct ongoing tests and experiments to gauge content effectiveness, using results to make recommendations, and revise content
  • Drive SEO project roadmap, identifying key areas of growth and partnering with cross-functional teams to drive prioritization and execution
  • Hands on experience with web analytics tools & search engine referral tracking/benchmarking tools
7

Experience For Technical SEO, Manager Resume

  • Strong understanding of B2B and B2C marketing trends
  • Work experience in digital marketing with an emphasis on hands-on SEO, online reputation management, and content marketing
  • Experience utilizing all key analytics platforms, including but not limited to Google Analytics
  • Experience in writing and editing in a professional environment
  • Experience executing content optimization based on keyword analysis with an understanding of UX and top of funnel conversion
  • Strong knowledge of search engine algorithms and ranking strategies and a proficiency with SEO reporting and analytical tools
  • Proven ability to collaborate with internal and external business partners; adept at mediating and obtaining buy-in from partners
  • Experience in hands-on SEO, including technical optimisation, outreach, promotion and reporting
8

Experience For SEO Manager, Ubereats Resume

  • Experience working cross-functionally within an organization; ability to communicate overarching site goals and evangelize SEO
  • Highly articulate, with a hunger for learning and effective approach to problem solving
  • Mediate escalated issues involving internal and external customers and ensure team members demonstrate a commitment to providing exceptional customer service
  • Demonstrate firm understanding of on-site and off-site ranking factors
  • Proven track record of growing meaningful traffic by executing on a successful SEO strategy
  • Experience in eCommerce or online marketing, including time in a dedicated SEO role
  • Experience managing on-page optimizations (metadata, keyword usage, internal linking, etc.)
9

Experience For Associate SEO Manager Resume

  • Experience managing offsite initiatives to drive SEO performance improvements (link building, social media projects, etc.)
  • Experience managing Google/Bing accounts with monthly budgets of $500,000+
  • Experience working with a paid search bidding and optimization platform
  • Experience implementing successful large-scale SEO initiatives, including external link acquisition, site architecture, and international localization
  • Experience in applying SEO to brand-building, direct response and reputation management initiatives
  • Internal linking strategies to prioritize pagerank distribution
10

Experience For Senior Global SEO Manager Resume

  • Experience working with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization and website performance
  • Proven track record of delivering results that drive organic search traffic growth
  • Define, prioritize, content marketing activities globally in collaboration with Global Content team
  • Inbound/organic marketing experience
  • Has a strong understanding of HTML, JavaScript, and CSS as they relate to SEO
  • Validated results driving SEO initiatives in a dynamic, international organization
  • Two or more years’ experience maintaining internal and/or external relationships
  • Experience in website analysis using a variety of analytics tools such as Google Analytics, Segment, Amplitude, etc

List of Typical Skills For a SEO Manager Resume

1

Skills For Senior SEO Manager Resume

  • Strong previous of proven track record in a specific SEO focused role with a strong understanding of link building, best practices, and effective strategies
  • Proven record of successfully managing projects through completion and coaching others to do so effectively
  • Manage budgets effectively and demonstrated success applying sound accounting practices
  • Project management skills, including strong attention to detail and managing multiple projects simultaneously
  • Strong experience within similar role with previous experience and understanding of natural search
  • Demonstrated experience in SEO management, with proven results in delivering performance uplift
  • Excellent stakeholder management, proven experience of influencing in a complex business
2

Skills For Global SEO Manager Resume

  • Excellent attention to detail and the ability to effectively multi-task while driving results
  • Excellent time management, presentation, communication, writing and organization skills
  • Strong organization skills, detail-orientation, and quality focus
  • Strong leadership and communication skills with the ability to lead by example
  • Excellent Microsoft Excel skills (advanced level)
3

Skills For SEM / SEO Manager Resume

  • Strong organizational, time management, analytical skills and attention to detail
  • Excellent analytical & technical skills
  • Strong presentation skills both to internal senior colleagues and external stakeholders
  • Prior personnel management experience is strongly desired, but 1 or more years in a leadership role of people and projects is acceptable
  • Excellent communication and interpersonal skills with the ability to explain technical requirements to various audiences
  • Prior search experience, preferably within the Consumer Packaged Goods industry and at a major agency
  • Excellent analytics skills; ability to break down and solve complex problems
  • Strong analytical skills with Excel and other tools such as Tableau, MixPanel, Google Analytics
4

Skills For Group SEO Manager Resume

  • Strong presentation skills with an emphasis on crafting compelling visual stories in slide format
  • Strong quantitative skills and ability to analyze data and make data-driven decisions
  • Confidently and effectively support the wider Online trading and Marketing teams
  • Strong understanding & passion for SEO and a proven track record in delivering results across all elements of SEO
  • Relevant work experience in Search Marketing and 2+ years of direct managing experience
  • Solid understanding of site architecture, SEO principles, SEO tools and the experience to identify opportunities for search marketing growth
  • Strong experience using tools like: Google Search Console, Deepcrawl, ScreamingFrog, Botify, Structured Data Testing Tool, Majestic SEO
5

Skills For Asst SEO Manager Resume

  • Prior experience working on SEO for large-scale marketplace or e-commerce/travel-type businesses
  • Solid digital marketing experience, ideally in online retail
  • Experience with and understanding of user experience best practices
  • Great communications skills /Comfortable communicating results at any level of the organization
  • Demonstrated experience leading SEO process for large websites
  • Proficient in MS Office applications; creative PPT or Keynote skills desired
  • Work in a matrix management organization and to effectively take direction from and collaborate with peers
  • Effectively manage time and tasks in a fast-paced, highly dynamic environment
  • Experienced marketer with a proven track record that drives SEO results
6

Skills For Amazon SEO Manager Resume

  • Driven to improve both personal skills and performance results
  • Articulate search results effectively to senior executives, team members who are not as familiar with SEO, and advanced SEO practitioners alike
  • Strong knowledge of search engine algorithms and SEO best practices, including a strong understanding of technical SEO
  • Critical-thinking skills and the ability to identify interesting trends in data to develop key takeaways and recommendations
  • Demonstrable experience of making SEO and Customer Experience work hand-in-hand
  • Prior experience in content marketing, content growth and SEO
  • Several years of experience in digital marketing with experience in organic search optimization projects
7

Skills For Technical SEO, Manager Resume

  • Extensive demonstrable all-round SEO experience with proven track record of implementation and measurable success, within a complex and competitive industry
  • Demonstrate experience and passion for digital marketing and execution of content driven SEO programs
  • Effectively communicate program results and recommendations to internal stakeholders
  • Experience in SEO with proven ability to drive incremental organic traffic
  • Effectively and in a timely manner report organic search metrics and rankings
8

Skills For SEO Manager, Ubereats Resume

  • Strong background and proven track record in SEO
  • Strong analytics experience, including familiarity with an online analytics platform
  • Highly developed interpersonal and written/verbal communication skills
  • Reliable communication and interpersonal skills, both verbal and written
  • Work and communicate effectively in a cross-functional, international team environment
  • Strong knowledge of Google Analytics and Webmaster tools, and experience with the BrightEdge platform
  • Have a strong understanding and first-hand work experience with on and off page optimization including best practices, strategies, and white-hat techniques
  • Possess great communication skills on a native-English level
9

Skills For Associate SEO Manager Resume

  • Effectively manage client expectations on assigned tasks
  • Understanding of content marketing and experience running content marketing campaigns using Sky Word, Percolate or another Content Marketing Software
  • Working knowledge and skill in Google tools, Adobe products, and basic Microsoft applications
  • Experience in additional digital marketing including email marketing, social media marketing, PPC and/or content marketing
10

Skills For Senior Global SEO Manager Resume

  • Experience handling marketing budgets and forecasting/reporting results
  • Experience managing, leading and growing a team
  • Strong understanding of the Earned Media landscape for maximizing the organic discoverability within search engines such as Google, YouTube, Pinterest and Bing
  • Experience leveraging and integrating organic search data into content marketing efforts
  • Excellent understanding of online marketing, e-commerce environment and being web savvy
  • HTML experience (modifying links, inputting and modifying google analytics code, page content changes, etc.)
  • Demonstrate knowledge of crawling and indexation factors, especially regarding use of JavaScript

List of Typical Responsibilities For a SEO Manager Resume

1

Responsibilities For Senior SEO Manager Resume

  • Demonstrate and understand calls to action, copy flow to readers, writing effectively to capture interest quickly
  • Excellent business acumen, results-orientation and communication skills
  • Strong communication skills; ability to present in one-to-one, or one-to-many scenarios
  • Strong quantitative skills; ability to build mathematical models based in algebra
  • Strong analytical skills and ability to articulate data-driven recommendations
  • Experience integrating Organic Content Experience into other marketing / advertising channels (paid search, paid social, offline)
  • Experience in quantifying marketing impact and SEO performance and a strong understanding of technical SEO (sitemaps, crawl budget, canonicalization, etc.)
  • Strong link building and content marketing experience
  • Strong experience performing keyword research and strategic planning for SEO campaigns
2

Responsibilities For Global SEO Manager Resume

  • Demonstrated experience leading SEO / SEM strategies and executions for large web properties across popular search engines
  • Strong understanding and experience with Google Analytics – able to make data backed decisions
  • Advanced Excel and Google Analytics skills
  • Strong knowledge of Adobe Experience Manager or other content management systems
  • Superior Excel and data analysis skills; utilized tools such as Google Analytics and Data Studio, BigQuery, Looker, and SQL
  • Developing an effective working relationship with Trading teams in order to support commercial objectives
  • Working closely with the Paid Media Manager to drive efficiencies and shared learnings to deliver a highly effective search operation
  • Understanding and experience with Google Analytics; able to make data-backed decisions
3

Responsibilities For SEM / SEO Manager Resume

  • Experience working with CMS and building/administering content
  • Experience in similar roles, demonstrating ability to execute and achieve goals in a fast-paced environment; preferably working on global B2B websites
  • Have a strong understanding of on and off page optimization including best practices, strategies, and white-hat techniques)
  • Deep working knowledge of Google AdWords and Bing, experience with DoubleClick, Marin or similar tool
  • Experience with keyword research, density analysis, reporting, and link building tools (Google Search Console, Moz, BrightEdge, etc)
  • Experience in writing and editing in a professional environment
  • Strong working knowledge of Bright Edge and other SEO platforms (Conductor, Moz, Search Metrics, Screaming Frog, SEO Quake)
  • Perform on-going keyword research including prioritization, discovery and expansion of keyword opportunities
4

Responsibilities For Group SEO Manager Resume

  • Experience with A/B testing and testing metrics
  • Demonstrated achievements in systematically improving SEO rankings that translated into traffic growth and improved site conversion
  • Strong technical understanding as it relates to early SEO in the web development process, and the ability to work in partnership with a development team
  • Excellent communicators who excel working cross-functionally
  • Experience working with CMS environments such as Sitecore and WordPress
  • Advanced experience with SEO and analytics tools such as Google Analytics and other tools, Adobe Analytics, Search Metrics, DeepCrawl and other reporting tools
5

Responsibilities For Asst SEO Manager Resume

  • Research and develop a dense link network in the market through effective partnership building, community interaction and content placement
  • Experience writing online content
  • Experience performing enterprise site audits focused on accessibility, content and technical requirements
  • Prioritize staying up to date in the top trends in SEO and organic online reputation management
  • Work to develop a solid understanding of the client's business, with emphasis on your area of responsibility
  • Work experience actively driving Search Engine Optimization (SEO) initiatives
  • Experience managing a SEO analyst
  • Strong technical SEO understanding, ability to identify optimization opportunities, and drive teams to deliver enhancements
  • Effective leadership of our SEO agency team ensuring projects are delivered on time and drive uplifts in performance
6

Responsibilities For Amazon SEO Manager Resume

  • Strong technical SEO knowledge, comfortable writing schema, AMP, canonical tags, etc
  • Experience and in-depth understanding of website analytics tools
  • Experience working in SEOMOZ, Majestic, Spyfu and SEO Clarity or similar SEO tools
  • Strong coaching and development expertise
  • Experience delivering outreach campaigns for clients
  • Demonstrable experience of being able to write to a high standard
  • SEO work experience at an industry leading site
  • Collaborate with the Product Management team to quantify potential SEO improvements, balance their impact to core business metrics, and prioritize accordingly
7

Responsibilities For Technical SEO, Manager Resume

  • Relevant SEO experience
  • EO Experience either in-house or agency side
  • Significant experience and knowledge in web statistics
  • +4 years of hands on experience working on international SEO projects, preferably within similar vertical / focus on e-commerce
  • Strong understanding of websites and their role in the digital marketing ecosystem
  • Maintain a link building strategy that accrues equity to the appropriate web pages and content experiences, improving their rankings
  • Work closely with the Product team to assist in prioritising strategic direction and ensure SEO requirement are in scope
  • Experience with SEO tools including Google custom search, keyword planner, webmaster tools
8

Responsibilities For SEO Manager, Ubereats Resume

  • Experience in eCommerce, online marketing or related fields
  • Work experience in (technical) SEO working in-house
  • Good knowledge of structured markup like Schema.org, JSON-LD and other micro formatting techniques
  • Experience using CMS
  • Very good communicator, comfortable with presenting to clients
9

Responsibilities For Associate SEO Manager Resume

  • Highly skilled in analytics and problem solving, with a keen eye for attention to detail
  • Perform ongoing keyword discovery, expansion, prioritization and optimization
  • Experience optimizing B2B websites
  • Solid understanding of HTML
  • Experience using keyword research tools such as Google’s Keyword Tool
  • Experience using analytics tools such as Google Analytics and Webmaster Tools
  • Experience with conversion rate optimization, online user behavior, A/B & multivariate testing
  • Leverages prior SEO knowledge and seeks cutting edge technologies to build first class SEO program
10

Responsibilities For Senior Global SEO Manager Resume

  • EO experience with a demonstrable track record of results
  • Strong keyword competitive and market research abilities
  • Experienced with Google, Yahoo/Bing search engines, knowledge of SEO/SEM, and knowledge of local marketing on the internet
  • Experience with Enterprise SEO
  • A very good knowledge of SEO strategy, from a development and implementation perspective
  • A solid understanding of organic traffic development
  • Strong knowledge of analytics tools such as Google Analytics
  • Deep knowledge of technical SEO (architecture, keyword prioritization, tags, etc.)
  • Prioritize and multi-task successfully in a deadline-intensive environment

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