Marketing Manager, International Resume Sample
Work Experience
- Assess and quantify opportunities for new technologies in international markets
- Conduct VOC (focus group, surveys, etc) and develop international market requirements for new technologies
- Drive program management and strategy to support international sales team
- Assist in the development of business case to justify the investment, and manage the process to gain approval for project funding
- Assist in the planning and execution of international tradeshows with country business partner or independently as needed; coordinate customer interviews and focus group activities at international and US conferences
- Assist division in developing international marketing and strategic plan
- Experience creating product commercialization strategies, programs and tactics for new market products
- Strong creative skills, ability to conceptualize and execute innovative marketing approaches
- Work collaboratively at multiple levels of the organization, including product management, sales, and operations
- Experience and skills in building strong partnerships with cross functional teams such as sales, marketing, R&D, operations, and/or other key functional stakeholders to deliver business objectives
- Handle multiple projects with various degrees of complexity and ambiguity
- Demonstrated ability to take initiative and be accountable for results
- Passion for transforming the healthcare experience, both for healthcare professionals and patients
- Partner with Business Development teams to develop and execute Joint Business Plans (JBP’s) and to coordinate all commercial activities on key brands
- Stakeholder management & influencing skills: Is comfortable operating at pace to a high standard despite requiring the involvement of multiple stakeholders across multiple countries in order to deliver results. Actively builds a network of effective relationships across Paddy Power Betfair. Can get things done both through formal channels and informal networks
- Strategic thinking: Has the ability to manage return on investment versus return on effort, and to prioritise accordingly
- Leadership & teamwork: A proven leader of teams that can motivate and get the best out of people, whilst simultaneously being capable of being a cross-functional team player
- Scope covers both Ancestry’s DNA testing and Family History subscription businesses as well as executing distinct, tailored campaigns in both English and French Canada
- Plan for year round global marketing activities, incorporating known initiatives from other business units that have a global or multi-markets appeal, ranging from brand, product & service, fare promotions, and other positive corporate stories, e.g. route launch, award winning
- Develop communication briefs with input from Business Units
- Develop integrated communications plans incorporating marketing, PR, different channels and content mix, and identify the most effective and cost efficient approach for each campaign or communication need. Work with different teams for overall message planning that cut across paid, owned, earned media and channels
- Project management of each campaign from project initiation, ideation, media and channel planning, content production, execution, to post-campaign result measurement and evaluation
- Accountable for delivering the story according to brief, adhering to brand guidelines, meeting project objectives with agreed cost and timeline, and to deliver agreed business results
- Act as the airlines’ advertising guardian in terms of driving new creative template development, providing constant update of suitable material for overseas teams to use, and to manage and monitor the airlines’ global media spend and agency performance
Education
Professional Skills
- Develop brand strategies across a portfolio of regions and business lines necessary to deliver sustainable profitable growth and increase market share leveraging consumer insights
- Work closely with Marketing Planning and Personal Banking business lines to develop and execute comprehensive strategic and tactical marketing and media campaigns to support their revenue targets
- Drive key metrics contributing to overall Brand Value and Health including Equity, Awareness, Propensity and Media Efficiency, collaborating with key Agency and Research partners
- Lead a team in the creative development and end-to-end execution of integrated mass marketing campaigns and customer communications across all media, working collaboratively with internal and external marketing partners and business lines
- Provide clear information, direction and guidance regarding creative and additional marketing initiatives in accordance with brand guidelines and business objectives
- A positive and enthusiastic outlook with strong interpersonal skills
- Develops and coaches marketing teams on business and marketing skills
How to write Marketing Manager, International Resume
Marketing Manager, International role is responsible for business, retail, database, marketing, mac, planning, reporting, research, digital, media.
To write great resume for marketing manager, international job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Marketing Manager, International Resume
The section contact information is important in your marketing manager, international resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Marketing Manager, International Resume
The section work experience is an essential part of your marketing manager, international resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous marketing manager, international responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing manager, international position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Marketing Manager, International resume experience can include:
- Supervise and oversee the team in providing marketing communication materials for Cathay’s own channels e.g. Inflight entertainment system, inflight magazines
- Experience in a marketing or product management role
- Experience in international marketing or product management role
- Previous experience of marketing for TV brands & programmes particularly within the Multichannel environment
- Demonstrated an understanding of the international TV ad sales and affiliate market
- A highly organised, motivated marketing professional who is able to multi-task, prioritise and work to tight deadlines
Education on a Marketing Manager, International Resume
Make sure to make education a priority on your marketing manager, international resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing manager, international experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Marketing Manager, International Resume
When listing skills on your marketing manager, international resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical marketing manager, international skills:
- 2) Support the Marketing Director’s in Ghana, Cameroon and Ethiopia on developing breakthrough plans in the IPS and Reserve categories, with a particular focus on Scotch
- Marketing/branding experience, 3+ years of management experience
- Strong analytical abilities and a solid understanding of the P&L to develop strategies and programs to drive increases in revenue and profits
- Demonstrated experience of marketing and brand campaign development and management for ATL and BTL
- Good understanding of running and managing a budget
- Experience interacting or collaborating with healthcare professionals
List of Typical Skills For a Marketing Manager, International Resume
Skills For Assoc Marketing Manager, International Resume
- Experience in a fashion or footwear related industry
- Experience in medical device industry or other area of healthcare with previous product commercialization
- Working with and for, the above Marketing Director’s develop key marketing plans to generate a breakthrough in our scotch, reserve and IPS performance
- Support the development of the overall marketing function, leading and training on all key disciplines, alongside the Marketing Director
- Provide training and support on the IPS category and key brands for the marketing and customer marketing teams across all markets
- Attend weekly calls with partner marketing teams to provide a marketing consultancy/ advisory role to licensed marketing teams to help drive in-market sales
Skills For Senior Marketing Manager International Brand Campaigns Resume
- Key stakeholder in development of 360 integrated marketing campaigns to support UK & Germany marketing objectives
- Own the management of the UK & German marketing calendar with input from cross channel marketing owners
- Manage the marketing onboarding process for new licenced partners
- Lead competitor category war gaming in key markets, as part of the Game Plan process
- Proficient with personal computers, internet and digital marketing platforms
- Create the marketing plans to deliver the brand objectives for each of the above markets
Skills For Marketing Manager International Premium Spirits & Reserve Resume
- Manage and execute the oneworld alliance marketing communications needs
- Support the launch of critical brands and activities
- 3) Coordinate IPS and Reserve Initiatives across the region
- Consolidate reporting on key initiatives and performance intervene where required – Specifically lead the delivery of the Scotch interventions, including the development of pricing ladders, JW delivery, Second Scotch brand development and a fractional strategy
- Lead the continued roll out of our Reserve strategy, coordinating activities across the markets and with the GBT’s
- Handle multiple tasks/projects in a fast paced environment
- MBA/Business Administration Post-Secondary education
- Use both PC and Mac