Market Research Resume Sample
Orland Collier
56024 Grace Inlet,
Los Angeles,
CA
+1 (555) 862 2747
Work Experience
Market Research Specialist
06/2016
-
PRESENT
Phoenix, AZ
- Marketing collateral material
- Websites and their content
- Regular market commentary
- Special reports and investment white papers
- Investor newsletters and magazines
- Broadcast content and webcasts
- Meetings and events
- Designs and manages marketing research and competitive intelligence projects that use employee, competitor, customer, product, prospect, and market data
Market Research
12/2010
-
04/2016
Houston, TX
- Demonstrates a comprehensive knowledge of the industry in order to contribute to the commercial objectives of the business. This includes enabling the business unit to differentiate itself from the competition
- Design and refine MHSE’s ongoing market research strategy to improve clarity of insights in the K-12 market
- With supervision, develop and produce error free deep dive analysis presentations to provide key insights to the merchant/marketing community using the NPD data and incorporate existing resources (Mintel, Kantar, NRF, L2 etc) to add more depth to NPD databases and cover the businesses where NPD data is unavailable
- Partner with primary research counterparts to bring the “Big Picture” view, where appropriate
- Present Reports to requestee/senior management when appropriate
- Assist in L&D training and Office Hours as needed
- Work with supervisor on Ad Hoc projects
Market Research Assistant
07/2004
-
07/2010
Detroit, MI
- Designs and manages research projects as well as manages vendor relationships
- Develops and delivers communication of research insights
- Manages projects and the integration of research insight into business processes
- Maintains partnerships and alignment with business managers, developing professional and trusted relationships with managers across the organization
- Ensures the development and implementation of annual /periodic marketing research plans to frame and validate strategic options in conjunction with BI&A colleagues
- Ensure organizational structure and operating principles provide for the seamless flow and integration of marketing information throughout the product development, commercialization, launch and life-cycle management processes
- Plans and leads regular meetings with BIS and / or brand teams to communicate new initiatives related to BIS and address questions.
- Detailed knowledge of ACI’s business model and strategic plan
- Knowledge of payment processes across ACI’s market segments
Education
American InterContinental University - Atlanta
1998 - 2003
Bachelor's Degree in Business
Professional Skills
- Experience with proven experience building and leading high performing teams with a strong research orientation
- In senior management capacity with proven team building skills and matrix management experience across functions, cultures and business environments
- Strong business acumen, collaborative skills, and experience communicating research in concise, understandable language
- Experience managing teams with proven skills of leadership and the ability to mentor motivate subordinates
- Demonstrated ability to manage and supervise a team, and proven skills of leadership and the ability to coach and mentor motivate subordinates
- Strong analytical and problem solving skills, including the ability to identify trends in large amount of data
- Excellent analytical, writing and communication skills with ability to leverage insights to tell a compelling story
How to write Market Research Resume
Market Research role is responsible for research, analytical, presentation, business, excel, microsoft, leadership, organizational, strategic, quantitative.
To write great resume for market research job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Market Research Resume
The section contact information is important in your market research resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Market Research Resume
The section work experience is an essential part of your market research resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous market research responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular market research position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Market Research resume experience can include:
- Manage team of internal and external partners in emerging markets – including go-to market strategy for sales, distribution, advertising and other product/market research as needed
- Excellent interpersonal skills, with an ability to effectively interact with a diverse team of people
- Strong interpersonal skills, good team player / builder / leader, ability to mentor and coach others
- Strong organizational skills, creative thinker, able to multi-task and prioritize with minimal direction
- Demonstrates highly effective organizational and project management skills
- Strong organizational and time-management skills excellent research capabilities and data assimilation
Education on a Market Research Resume
Make sure to make education a priority on your market research resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your market research experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Market Research Resume
When listing skills on your market research resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical market research skills:
- Strong interpersonal and leadership skills. Ability to effectively interface at all levels
- Strong analytic problem-solving skills with a solid understanding of qualitative and quantitative research methodologies
- Well-developed analytical skills, strong problem-solving and demonstrated ability to think strategically and objectively
- Mathematical skills: basic math skills, with background in statistics
- Strong organizational skills, creative thinker, able to multitask and prioritize with minimal direction
- Strong analytical skills with demonstrated examples of market assessment
List of Typical Experience For a Market Research Resume
1
Experience For Market Research Specialist Resume
- Written and verbal skills, organization skills, attention to detail, critical evaluation, consumer and customer centric, multi-task, and consultation
- Strong organizational skills, including the ability to work independently and to multitask under tight deadlines
- Strong communication and story-telling skills in both formal and informal settings
- Strong presentation skills - Able to write for or present to various levels in the organization and tailor the presentation/writing to your audience
- Strong analytic capabilities and qualitative/quantitative market research skills
- Excellent communication, interpersonal, presentation skills, and attention to detail
- Capable of effectively engaging any audience and improvising plans to fit any situation
- Solid knowledge of best practices in UX design and integrating user experience research and usability evaluation into actionable insights and recommendations
2
Experience For Director, Market Research Resume
- Communicate effectively at all levels within the organization and with vendor-partners
- Intermediate to advanced skills in Microsoft Office Suite (Word, Excel and PowerPoint)
- Skills in statistical software an asset
- To set up effective market research process for cost and time effectiveness for the company
- Actively seek out new skills, refine capabilities and increase subject matter expertise
- Influence, collaborate and interact effectively with senior leadership and multiple key stakeholders across the Commercial Organization and company
- Superlative presentation skills
- Strong experience with survey/syndicated research methodologies, implementation and data tabulation and analysis
- Manage or participate in multiple projects simultaneouslySuperior technical research skills
3
Experience For Market Research Assistant Resume
- Increase effectiveness of networking activities by attending industry related conferences, joining
- Experience designing and executing research plans—integrating both qualitative and quantitative research methods
- Experience executing the creation, fielding, analysis, and reporting of in-house research
- Demonstrated success designing and leading multi-market tracking studies for both consumer and business-to-business research
- Academic and practical experience with a wide array of product development, pricing, brand, and advertising research methodologies
- Previous market research experience at a Master’s certification with a focus on marketing, sales and planning
- Maximize campaign effectiveness by fully understanding our moviegoer and the most efficient way of reaching them
- Hands-on experience conducting UX research in an applied setting
- Deep experience in researching Industry, Business Issues, financial analysis and coming up with the insights, recommendations
4
Experience For Market Research Lead Resume
- Be responsible for driving acute understanding of our consumers (the passengers) as well as the drivers across all the countries that we operate in
- Experience managing and developing vendor relations so that the vendor can best contribute to Otsuka’s future success
- Foundational research and insights experience in an applied setting with a leading CPG or B2B2C company
- Experience as a research practitioner conducting and executing studies
- Experience supporting research initiatives across full product lifecycle, including innovation, development, commercialization support, post launch
- Work experience in marketing and market analysis emphasizing
- Experience with rendering insights using Tableau
5
Experience For Senior Analyst, Market Research Resume
- Experience with programming surveys and creating dashboards on Qualtrics platform
- Strong background and understanding of Ag input marketing with a special emphasis on high value inputs
- Solid understanding of the use and interpretation of multivariate statistical techniques and sampling methods
- Experience working within Brand/Category Marketing in confectionary industry and/or key cocoa customers
- Some client side experience (e.g. buying or fielding market research within a company, instead of sell as a market research vendor)
6
Experience For Senior Director of Market Research Resume
- Marketing Research experience in a corporate research environment or at a research vendor firm
- Experience in marketing intelligence in the pharmaceutical industry is required
- Experience in a marketing capacity
- Demonstrate ability to work in fast-paced, rapidly changing environment
- Experience with analytics and tracking campaign performance
- Solid understanding of coordination
- Evaluate creative advertising materials relative to prior lessons learned
- Previous experiences utilizing basic computer applications (MS Word, Excel, PowerPoint, and Internet navigation)
- Present compelling results and recommendations from user experience research to project and executive teams
7
Experience For Market Research Senior Analyst Resume
- In person and remote usability testing (moderated and un-moderated) experience
- To measure the effectiveness of marketing, sales force and communications programs and strategies
- To consolidate data & information on competitors and analyze their prices, sales, and method of marketing and distribution
- Lead enterprise wide integration efforts, deep dives on key enterprise topics impacting loyalty and differentiated experiences
- Interest and experience working with survey research and quantitative analysis
- Provide strong Insights and actionable recommendations to clients and present to their stakeholders, demonstrating deep market and service expertise
- Experience in digital and/or marketing industry
- Demonstrated ability to lead the building & development of a best in class centralized market insights that drive business results
8
Experience For Analyst, Market Research Resume
- Demonstrated knowledge of benchmarking of market insights programs and processes
- Experience in forecasting required
- Demonstrates teamwork by routinely facilitating the exchange of ideas
- Previous experience of working in organizations and on international level
- Experience in large scale survey construction and analysis and emerging survey-based methodology
- Experience using statistical analysis software packages such as SPSS and/or SAS to analyze data
- Curiosity--Strong interest in understanding the market and consumer behavior
- Experience with Nielsen/IRI or other market research or consulting house
9
Experience For Market Research & Analysis Manager Resume
- Experience working in early stage product development is highly desirable
- Experience in or a working knowledge of media, entertainment and/or consumer products/services
- Experience in a market research firm or research-driven marketing agency
- Experience with Tableau to build automated reporting tools
- Create strong interconnections across multiple research efforts to deliver a holistic story for stakeholders
10
Experience For VP Market Research & Pricing Resume
- Collaborate with other teams in strategy, analytics and user experience (UX) to bring forth cohesive research insights
- Work independently and be flexible to changing priorities in a fast-paced environment
- Experience communicating complex and functional strategies to senior management
- UX research experience – design, conduct and analyze UX research (usability testing, card sorts, tree tests, etc.)
- Proven ability to handle multiple projects and to balance details with broad strategic perspective
List of Typical Skills For a Market Research Resume
1
Skills For Market Research Specialist Resume
- Strong prioritization skills and ability to handle multiple tasks and projects simultaneously
- Strong leadership skills, both in informal mentoring relationships and formal reporting structure-driven relationships
- Strong, game-changing analytical skills
- Collaborative, creative and with strong problem-solving skills
- Strong problem definition and solution skills, combined with an intellectual curiosity and love of learning
- Have strong analytical, financial analysis and critical thinking skills
- Proven leadership, communication, and writing skills
- Excellent computer skills including, Adobe Acrobat, Microsoft Suite, and SharePoint
2
Skills For Director, Market Research Resume
- Excellent analytic skills – exposure to multivariate techniques including conjoint
- Exceptionally strong writing and presentation skills (both verbal and visual)
- Good analytical skills. Ability to transform data into information for business decision making
- Solid critical thinking skills (e.g., the ability to conceptual frame problems and to identify creative solutions)
- Work independently, communicate effectively and a strong desire to lead change in terms of developing Best Practices
- Strong numeracy skills and an eye for detail
- Strong relationship building skills - ability to build and maintain internal and external relationships
3
Skills For Market Research Assistant Resume
- Be self-motivated with excellent interpersonal and written communication skills
- Strong interpersonal skills with a team player attitude
- Proven analytical/research skills
- Good communication skills and problem solver
- Strong skills with Microsoft Office (Word, Excel, PowerPoint)
- Strong client management and leadership skills
- Good presentation design and delivery skills
- Strong analytical, organization and communication skills required
4
Skills For Market Research Lead Resume
- Listens effectively ; customer focused; establishes effective relationships to gain trust and respect
- Proactivity, good planning and organizational skills
- Excellent verbal and written communication, organizational, and presentation skills
- Good numerical and verbal skills. Ability to integrate, simplify and draw conclusions from multiple data sources
- Strong logical skills associated with numbers
- Experienced, polished and innovative presentation skills
- Moderating and interviewing skills
- Manage and administer a broad range of tasks including resolving issues, planning, prioritizing and executing on priorities
- Capable of producing compelling deliverables demonstrating masterful written communication skills and visual analysis techniques
5
Skills For Senior Analyst, Market Research Resume
- Proven success creating, leading and executing world class user experience research studies
- Pro-active and creative, problem-solving and decision-making skills
- Proven experience managing and extracting insights from both quantitative and qualitative researches
- Comfortable leading in a highly collaborative setting, ability to effectively influence and work with senior leaders
- Exceptional analytical and writing skills (Writing Samples required)
- Some marketing research experience including a good knowledge of methodologies and statistical relevance
- Consultative skills; listening to stakeholders’ needs, providing frameworks for them to better discern their custom research needs
- Learn about the skills of international marketing research project management, consultancy and efficient use of marketing research techniques in the industry
6
Skills For Senior Director of Market Research Resume
- Critical managerial, coaching, leadership skills that drive talent to their best work while maintaining a great culture
- Develop and maintain effective working relationships that facilitate learning, promote teamwork, and demonstrate exemplary customer service
- Proven experience and expertise integrating Primary and Secondary data into business analytics
- Have strong experience in marketing intelligence in the pharmaceutical industry is required
- Experience in customer/market research or retail consulting. Strong interest in sociology, customer psychology and fashion/retail
7
Skills For Market Research Senior Analyst Resume
- Interact effectively with/present to (verbally and in writing) all levels of the organization
- Experience in CX measurement and UX research, including NPS & Satisfaction experience
- Proven experience with conducting primary research in multiple countries/cultures
- Dynamic presentation skills that allow for presenting of research findings to leadership-level stakeholders with confidence and subject matter expertise
- Language skills: need to be able to read and interpret procedure manuals as well as computer screens
- Demonstrated ability to take initiative and set priorities
- Intermediate to Advanced skills in MSExcel, MSWord and MSPowerPoint
- Effectively drives and owns relationships with vendors, project managers, peers, senior staff, and other teams
- Desire to develop both research and client management skills
8
Skills For Analyst, Market Research Resume
- Computer literate with skills in Microsoft Office (Word, Excel and PowerPoint) to research information, as well as record findings
- Communicate effectively and to have a persuasive and credible presentation style
- Dynamic interpersonal and teamwork skills
- Robust written and verbal communications skills
- Customer experience tracking research (CEM) in the retail sector coupled with at least 6 years quantitative primary market research experience
- Prior experience supervising research analysts
- Prior Physician Research experience highly desirable
9
Skills For Market Research & Analysis Manager Resume
- Experience in Marketing, Sales or other healthcare disciplines and Pharmaceutical sales experience desirable
- Analytical skills and the affinity for databases
- Influential and impactful presentation and communication skills
- Self-starter with ability to quickly learn new technologies and effectively apply new knowledge
- Above average computer skills (especially Microsoft Excel & PowerPoint)
- Understanding and experience with a variety of research methodologies
- Experience interacting with most senior levels of company management understanding, anticipating and fulfilling their business information needs
10
Skills For VP Market Research & Pricing Resume
- Work experience with an emphasis on gathering data, conducting analyses, drawing conclusions, and formulating recommendations
- Experience in managing, developing and promoting direct reports -- cultivating a culture of collaboration and engagement
- CX research experience – designing, sampling, conducting and analyzing CX research to identify trends and improvement opportunities
- Foundational research and insights experience in an applied setting with a leading CPG or B2B2C company and/or with a leading research supplier/consultant
- Experience designing, executing and interpreting research
List of Typical Responsibilities For a Market Research Resume
1
Responsibilities For Market Research Specialist Resume
- Strong analytical skills (a statistical qualification is not required, but comfort with data analysis is essential)
- Strong research skills. Advanced knowledge of library resources and freely available sources
- Experience leading strategy, running a team, and prioritizing initiatives is required
- Proven / hands on experience with choice-based modelling techniques (Maxx-Diff and Conjoint)
- Research experience and experience with Vision Critical Sparq is an asset
- Experience in managing high-performing staff of researchers/ analytics
- Experience in leading and executing research projects for both qualitative and quantitative research
- Proven track record of critical thinking, problem-solving, and exemplary professional judgment
2
Responsibilities For Director, Market Research Resume
- Hands-on experience designing and executing market research
- Hands-on experience using market intelligence/competitive intelligence to drive business insight and business decision making
- Experience working with macros and coded / debugging VBA
- Has 0-2 years of working experience
- Advises studio executives on research findings and evaluates creative advertising materials relative to prior lessons learned
3
Responsibilities For Market Research Assistant Resume
- Experience either in a studio or at a vendor servicing motion pictures or other story driven media
- Confidence and experience presenting information to project groups
- Marketing and/or market research experience across multiple product categories, customer/consumer target groups and geographies
- Experience in research modeling and analytic techniques as well as primary, syndicated and secondary research
- Strong understanding of the business of payments
- Marketing, market research and business analysis/consultation experience
4
Responsibilities For Market Research Lead Resume
- Related marketing or market research experience
- End-to-end research management experience: engage stakeholders in research planning, design, execute, analyze, present findings and drive insights to actions
- Solid understanding of quantitative and qualitative research methods and what method to apply to best answer the business objective
- Proven success in survey design, tracking and measurement programs across the full spectrum of market research
- Consultative | build a strong point of view on clients’ business issues and challenge their thinking when necessary
5
Responsibilities For Senior Analyst, Market Research Resume
- Knowledge and expert experience with a broad range of quantitative and qualitative research methodologies
- Proven ability to work with small budgets and deliver big insights
- A strong drive for results with acute attention to details
- Demonstrated ability to work independently and collaboratively on projects
- Validates accuracy of data sources within context of project relevance
- Obtain daily Guest e-mail collections, through professional interactions with Guests', with a strong drive to meet daily quotas
- Successfully operate and understand aspects of a computer and tablet devices
6
Responsibilities For Senior Director of Market Research Resume
- Cooperate with all team members and supervisors
- Proactively offer product suggestions to increase the Guest experience
- Lead the Customer Research & Insights team to deliver high-quality, high-impact research through insightful, cost effective methods
- Willing to move at a high pace and enjoys having many projects going at once. Can change course, be scrappy, and field research on short timeframes
- Understanding of sampling issues
- Collecting & analyzing the direct feedback for any launched activity for any MSP’s in the market
- Supporting in Internal & External positioning analysis for different products & services
7
Responsibilities For Market Research Senior Analyst Resume
- Willing to roll up sleeves to personally manage projects in addition to leading overall team activities
- Analyzing existing available information and consumer trends
- Identifying & integrating sources of information
- Participating in vendor presentations of findings and facilitating discussions of actionable recommendations
- Participating in preparation of market reports introducing recruitment teams to client's industry and countries of operation
- Providing prompt and courteous resolutions to guest concerns on a daily basis while seeking new methods to increase guest satisfaction
- Sourcing and managing 3rd party vendors
- Assisting with the development of AECOM’s electronic data capture capability
8
Responsibilities For Analyst, Market Research Resume
- Evaluating each motion picture’s potential opportunities and challenges
- Managing primary research with 3rd party vendors
- Networking with industry contacts & attend educational conferences/seminars to identify appropriate research techniques
- Assessing current methodologies with intent to evolve methodologies when necessary to provide a better consumer focus
- Bring thought leadership in research practices, analytics, and insights to Capital Group
9
Responsibilities For Market Research & Analysis Manager Resume
- Gathering quality market data
- Analyzing labor markets and competitive landscape to identify best available talent
- Advising recruiters on market approach
- Providing new insights into customer needs
- Conducting secondary research
- Understanding of health industry or broader financial services
- Working knowledge of G Suite collaboration tools
- Looking for candidates able to start March 1st for a 6 month fellowship
- Synthesizing information found in various sources to draw conclusions
10
Responsibilities For VP Market Research & Pricing Resume
- Assisting in locating new sources to consult
- Combing through sources (in print and online) for information to support a market report
- Mentoring business teams on research and usability best practices
- Developing screeners and recruitment strategies to recruit the right participants
- Managing Excel files, performing mail merges, de-duplicating records, preparing data for reporting, creating and quality assuring Excel data reports
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