Alliance Marketing Manager Resume Sample
Sylvan Collins
44543 Fadel Groves,
Dallas,
TX
+1 (555) 466 3624
Work Experience
Alliance Marketing Manager
11/2017
-
PRESENT
San Francisco, CA
- Work directly with Alliance partners in defining and developing joint marketing programs and events
- Provide on-going management of the programs, contracts and agreements
- Provide solution information, keep partner teams up to date on joint solution enhancements and promotional events, and communicate changes to new product deliverables
- Evaluate program impact and efficacy trends and provide analysis and recommendations to management
- Build awareness through communication of the strategic benefits of the programs
- Perform financial analyses, forecasting and studies associated with joint marketing programs for decision support
- Monitor programs for sales impact and overall success
- Ensure ongoing engagement, support pipeline growth and partner satisfaction
- Develop and maintain an understanding of assigned Alliance Partners’ business and marketing goals, strategic initiatives, and current business/industry issues by coordinating with Partner/Alliance Management contacts and conducting secondary Marketing research as appropriate
Senior Alliance Marketing Manager, APJ
07/2013
-
09/2017
San Francisco, CA
- Track company-wide promotional activity in partners’ business categories and communicate trends to the team. Provide analytical support for marketing programs and initiatives
- Develop and maintain an understanding of the local markets, our Alliance partner programs and Commvault’s solutions and services
- Effective in a fast paced dynamic environment
- Experienced in a multi-national & multi-cultural work environment
- Results oriented and focused on execution
- Team player with a customer first attitude and demeanor
- Work closely with Accenture Interactive Alliance Leadership and Accenture Interactive Marketing Lead to design, manage and drive the execution of strategic, innovative marketing campaigns and initiatives for Accenture Interactive Alliances
- Lead and develop core program components including, but not limited to: messaging, positioning, sales collateral, events, demos, research and thought leadership, digital marketing, video and creative assets
- Create thoughtful, impactful, and scalable Alliance framework in order to recreate successful relationships with new Alliance partners
Senior Alliance Marketing Manager, Microsoft
07/2010
-
03/2013
San Francisco, CA
- Define target audience for each Alliance (both internal and externa) and develop approach, sequencing, and planning
- Team with industry, geography, and growth-platform marketing leads to maximize collaboration opportunities, ensure campaign alignment, and share latest Alliance assets and content
- Collaborate with Digital Events team to ensure successful Alliance event participation and world class delivery
- Educate our sales teams on programs and solutions of Alliances by driving internal-facing activities and developing sales assets
- Identify and maximize external-facing opportunities across events, media, and digital channels to promote program and build awareness
- Develop the Marketing plan and regional campaign calendar for Technology Alliances
- Build relationships with key stakeholders and drive programmatic engagement through quarterly plans, QBRs and regular connections with regional sales leadership
- Support the development of alliance value propositions in the APAC theatre
- Work with the corporate alliances and partner marketing team on global campaigns localisation for APAC and provide regular feedback on our market requirements
Education
Lincoln Memorial University
2005 - 2010
Bachelor's Degree in Marketing
Professional Skills
- Strong executive sales skills; proven ability to understand different partner GTM and organisational models and to sell to and across different stakeholders
- Proven work experience as a Marketing Coordinator, Project Manager or similar role
- Solid computer skills including Microsoft Word, PowerPoint and Excel
- Excellent team player with a positive attitude and 5+ years in managing people
- Demonstrated results in demand creation and field marketing execution
- Solid experience marketing software, hardware or cloud solutions in the APAC region
- Strongly motivated and able to work with minimal supervision
How to write Alliance Marketing Manager Resume
Alliance Marketing Manager role is responsible for travel, digital, research, events, microsoft, powerpoint, excel, advertising, marketing, logistics.
To write great resume for alliance marketing manager job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Alliance Marketing Manager Resume
The section contact information is important in your alliance marketing manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Alliance Marketing Manager Resume
The section work experience is an essential part of your alliance marketing manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous alliance marketing manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular alliance marketing manager position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Alliance Marketing Manager resume experience can include:
- Development of integrated marketing plans including NetApp and vendor led digital and face to face programs
- Drive utilisation of Commvault Marketing tools and programs by partners
- Marketing software, hardware or cloud solutions in the APAC region
- Manage work and meet specific deadlines, delivering high quality results
- Work with the corporate Alliances and Partner marketing team on global campaign localisation for APAC and provide regular feedback on our market requirements
- Co-develop overall joint partner go-to-market plans; lead the development of the marketing element components and execution of those plans
Education on an Alliance Marketing Manager Resume
Make sure to make education a priority on your alliance marketing manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your alliance marketing manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Alliance Marketing Manager Resume
When listing skills on your alliance marketing manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical alliance marketing manager skills:
- Proactively generate leads, work under a quota, and effectively maintain/expand
- Maintain pipeline and reports that communicate to the effectiveness of co-marketing programs
- Willing to travel 30% of the time across APAC
- Manage and report on the alliance marketing budget, including co-marketing funds
- Deep understanding and ability to originate and apply marketing concepts
- Knowledge of traditional and digital marketing tools
List of Typical Skills For an Alliance Marketing Manager Resume
1
Skills For Senior Alliance Marketing Manager, APJ Resume
- Manage and report on the alliance marketing budget
- Promulgate internal and external communications, including internal and external websites
- Coordinate and maximize partner involvement in events where Pure Storage is participating
- Co-develop joint partner go-to-market plans; lead the development of the marketing element components and execution of those plans
- Drive internal and external communications, including internal and external websites
- Familiarity with and passion for The Walt Disney Company’s products and service lines
2
Skills For Senior Alliance Marketing Manager, Microsoft Resume
- Work with a global team (US-based supervisor) and work remotely
- Business relationships through e-mail, phone, and face-to-face contact
- Multi-channel marketing experience (event marketing and development, PR and media processes, Internal Communications strategies, Digital marketing, Content production)
- Manage and build relationships in a matrix organizational environment with people at all levels
- Able to influence highest levels of leadership within Accenture's large, matrixed organization through relationship building and strong executive-level presence
- Effectively communicate the Pure Storage company vision, differentiated product value props across Pure Storage product lines, and go-to-market strategy to a variety of audiences
3
Skills For Senior Channel & Alliance Marketing Manager Resume
- Co-create the partnership business model with Cisco and shape the route-to-market strategy for joint solution offers, and ensure enablement of all appropriate sales/channel teams
- Proactively incorporate alliance partner solutions into company-driven and partner-driven global marketing campaigns targeting both end user customers as well as FlashStack authorized partners
- Define messaging; create, edit and shepherd assets to completion; leverage marketing vehicles for dissemination and adoption of FlashStack; build programs to support our marketing objectives
- Team with the Pure Storage field marketing geography teams on regional joint alliance partner activities, including joint solution programs with channel partners
- Develop success metrics and dashboards for internal reporting
4
Skills For Alliance Marketing Manager Resume
- Develop and manage inbound MDF programs and technology partner incentive programs
- Garner alliance partner support for major Pure Storage and FlashStack announcements
- Garner alliance partner support for major Pure Storage announcements and launches
- Support alliance partner participation at the annual Pure//Accelerate technology conference
- Share and communicate knowledge with team/others
- Commitment to cultural sensitivity and respectful of diversity
- Lead by example in managing key alliance marketing programs directly and manage the team handling the rest of the partner marketing in the region and in the countries
Related to Alliance Marketing Manager Resume Samples
Channel Marketing Manager Resume Sample
Work Experience
• Drive joint opportunity development activities through account mapping, marketing activities, coordinating MDF spend, and utilizing VMware’s corporate and distribution marketing as resources
• Be keenly aware of the business of partners, understand channel coverage models and strategies; know a par...
Professional Skills
• Data analysis, decision making skills, per...
• Excellent leadership, innovation, analytic...
• Strong experience in Sales and Marketing w...
Development Marketing Manager Resume Sample
Work Experience
• Research and identify sources of funding from corporate, foundation, and individual prospect resources
• Oversee the coordination, distribution, and acknowledgment of the Annual Campaign and Publications Fund mailings
• Responsible for the development and delivery of marketin...
Professional Skills
• Work to develop the story of AHA's fundrai...
• Developing materials that share context on...
• Work with development partners to gain an ...
Marketing Manager Europe Resume Sample
Work Experience
• Understand your market– Open/MIS rate, National outcomes, surgeon/patient/hospital segments, reimbursement levels, incumbent surgical techniques and KOLs etc
• Maintain alignment on target procedures/products – Help define what is being driven and why within commercial org and keep all teams focuse...
Professional Skills
• Marketing experience in a B2B environment ...
• Excellent creative flair in design, storyt...
• Experience in leadership of mature market ...
Marketing Manager Operations Resume Sample
Work Experience
• Progressive career experience and hands-on execution in marketing automation / operations / analytics
• PExperience leveraging business analytics, key performance indicators and dashboards
• Prior working experience and knowledge of Sirius Decisions demand gen waterfall metho...
Professional Skills
• Maintains excellent writing and language s...
• Well organised with strong program managem...
• Experience of working in an online-based c...
Manager Marketing Manager Resume Sample
Work Experience
• Laundry Benefit 2016 UK Holiday Calendar
• Posted:20 January 2016
• Oversee paid media campaigns across search, display and social platforms
• Implement and analyze A/B or multi-variate tests to provide in-depth insights to the expansion team on the tes...
Professional Skills
• Drive Innovation - Generate new or unique ...
• Collaborate with the System, Customers and...
• Inspire Others - Inspire people to deliver...
Launch Marketing Manager Resume Sample
Work Experience
• Responsible for meeting and exceeding KPI’s, as identified by senior management
• Manage budgets and process PO’s related to specific campaigns
• Grow adoption of Amazon Restaurants’ offerings by raising awareness, acquiring customers, and increasing customer engagement, cart...